Poetry Madness
 
 

Recently Viewed clear list


Q&A | February 27, 2014

Rene Denfeld: IMG Powell’s Q&A: Rene Denfeld



Describe your latest book. The Enchanted is a story narrated by a man on death row. The novel was inspired by my work as a death penalty... Continue »
  1. $18.19 Sale Hardcover add to wish list

    The Enchanted

    Rene Denfeld 9780062285508

spacer
Qualifying orders ship free.
$6.95
List price: $14.00
Used Trade Paper
Ships in 1 to 3 days
Add to Wishlist
Qty Store Section
1 Local Warehouse Sociology- Future Studies

I Live in the Future & Here's How It Works: Why Your World, Work & Brain Are Being Creatively Disrupted

by

I Live in the Future & Here's How It Works: Why Your World, Work & Brain Are Being Creatively Disrupted Cover

 

Synopses & Reviews

Publisher Comments:

Are we driving off a digital cliff and heading for disaster, unable to focus, maintain concentration, or form the human bonds that make life worth living? Are media and business doomed and about to be replaced by amateur hour?

The world, as Nick Bilton—with tongue-in-cheek—shows, has been going to hell for a long, long time, and what we are experiencing is the twenty-first-century version of the fear that always takes hold as new technology replaces the old. In fact, as Bilton shows, the digital era we are part of is, in all its creative and disruptive forms, the foundation for exciting and engaging experiences not only for business but society as well.

Both visionary and practical, I Live in the Future & Here’s How It Works captures the zeitgeist of an emerging age, providing the understanding of how a radically changed media world is influencing human behavior:

   • With a walk on the wild side—through the porn industry—we see how this business model is leading the way, adapting product to consumer needs and preferences and beating piracy.

   • By understanding how the Internet is creating a new type of consumer, the “consumnivore,” living in a world where immediacy trumps quality and quantity, we see who is dictating the type of content being created.

   • Through exploring the way our brains are adapting, we gain a new understanding of the positive effect of new media narratives on thinking and action. One fascinating study, for example, shows that surgeons who play video games are more skillful than their nonplaying counterparts.

   • Why social networks, the openness of the Internet, and handy new gadgets are not just vehicles for telling the world what you had for breakfast but are becoming the foundation for “anchoring communities” that tame information overload and help determine what news and information to trust and consume and what to ignore.

   • Why the map of tomorrow is centered on “Me,” and why that simple fact means a totally new approach to the way media companies shape content.

   • Why people pay for experiences, not content; and why great storytelling and extended relationships will prevail and enable businesses to engage with customers in new ways that go beyond merely selling information, instead creating unique and meaningful experiences.

 

I Live in the Future & Here’s How It Works walks its own talk by creating a unique reader experience: Semacodes embedded in both print and eBook versions will take readers directly to Bilton’s website (www.NickBilton.com), where they can access videos of the author further developing his point of view and also delve into the research that was key to shaping the central ideas of the book. The website will also offer links to related content and the ability to comment on a chapter, allowing the reader to join the conversation.

From the Hardcover edition.

About the Author

NICK BILTON is the lead technology writer for the New York Times Bits blog and a reporter for the paper. His work weaves together many different fields of storytelling, including advertising, journalism, design, technology, user interface, documentary film, and hardware hacking and the effects of all of these on society. At the Times, he is also worked in the research and development labs, peering into the future and helping chart the path for the future of news. Bilton is also an adjunct professor for New York University’s interactive telecommunication program and speaks regularly around the world at major technology and publishing conferences and at universities.

From the Hardcover edition.

Product Details

ISBN:
9780307591128
Author:
Bilton, Nick
Publisher:
Crown Business
Subject:
General Business & Economics
Subject:
business, business plans
Edition Description:
Trade paper
Publication Date:
20111031
Binding:
TRADE PAPER
Grade Level:
General/trade
Language:
English
Pages:
304
Dimensions:
8 x 5.15 x 0.65 in 0.5 lb

Other books you might like

  1. Innovation You: Four Steps to... Used Hardcover $8.95
  2. Proust and the Squid: The Story and...
    Used Hardcover $9.95
  3. Proust Was a Neuroscientist
    Used Trade Paper $6.50
  4. Mindset: The New Psychology of Success New Trade Paper $16.00

Related Subjects

Business » Business Plans
Health and Self-Help » Health and Medicine » General
Health and Self-Help » Health and Medicine » General Medicine
History and Social Science » Sociology » Future Studies
History and Social Science » Sociology » General

I Live in the Future & Here's How It Works: Why Your World, Work & Brain Are Being Creatively Disrupted Used Trade Paper
0 stars - 0 reviews
$6.95 In Stock
Product details 304 pages Crown Business - English 9780307591128 Reviews:
spacer
spacer
  • back to top
Follow us on...




Powell's City of Books is an independent bookstore in Portland, Oregon, that fills a whole city block with more than a million new, used, and out of print books. Shop those shelves — plus literally millions more books, DVDs, and gifts — here at Powells.com.