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The Art of the Long View

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The Art of the Long View Cover

 

Synopses & Reviews

Publisher Comments:

Tells how to plan a company's future using creativity by awakening the "seer" within, and contends that beliefs, hopes, and fears influence corporate performance as much as numbers and facts

About the Author

Peter Schwartz is president of Global Business Network, an international think tank and consulting firm in Emeryville, California.

Table of Contents

Introduction to the Paperback Edition: The Strategic Conversation - Broadening The Long View — Pathfinder's Tale — Smith & Hawken Story: The Process of Scenario-Building — Scenario-Building Animal — Uncovering the Decision — Information-Hunting and -Gathering — Creating Scenario Building Blocks — Anatomy of a New Driving Force: The Global Teenager — Composing a Plot — World in 2005: Three Scenarios — Rehearsing the Future — Epilogue: To My Newborn Son — Afterword: The Value of a Strategic Conversation — User's Guide: How to Hold a Strategic Conversation — Appendix: Steps to Developing Scenarios.

Product Details

ISBN:
9780307816115
Subtitle:
Paths to Strategic Insight for Yourself and Your Company
Publisher:
Crown Publishing Group
Author:
Schwartz, Peter
Publication Date:
20120208
Binding:
ELECTRONIC
Language:
English
Pages:
288

Related Subjects

Business » General

The Art of the Long View
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Product details 288 pages Crown Publishing Group - English 9780307816115 Reviews:
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