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Original Essays | September 18, 2014

Lin Enger: IMG Knowing vs. Knowing



On a hot July evening years ago, my Toyota Tercel overheated on a flat stretch of highway north of Cedar Rapids, Iowa. A steam geyser shot up from... Continue »
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    The High Divide

    Lin Enger 9781616203757

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The Publisher: Henry Luce and His American Century (Vintage)

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The Publisher: Henry Luce and His American Century (Vintage) Cover

 

Synopses & Reviews

Publisher Comments:

Acclaimed historian Alan Brinkley gives us a sharply realized portrait of Henry Luce, arguably the most important publisher of the twentieth century.

As the founder of Time, Fortune, and Life magazines, Luce changed the way we consume news and the way we understand our world. Born the son of missionaries, Henry Luce spent his childhood in rural China, yet he glimpsed a milieu of power altogether different at Hotchkiss and later at Yale. While working at a Baltimore newspaper, he and Brit Hadden conceived the idea of Time: a “news-magazine” that would condense the week’s events in a format accessible to increasingly busy members of the middle class. They launched it in 1923, and young Luce quickly became a publishing titan. In 1936, after Time’s unexpected success—and Hadden’s early death—Luce published the first issue of Life, to which millions soon subscribed.

Brinkley shows how Luce reinvented the magazine industry in just a decade. The appeal of Life seemingly cut across the lines of race, class, and gender. Luce himself wielded influence hitherto unknown among journalists. By the early 1940s, he had come to see his magazines as vehicles to advocate for America’s involvement in the escalating international crisis, in the process popularizing the phrase “World War II.” In spite of Luce’s great success, happiness eluded him. His second marriage—to the glamorous playwright, politician, and diplomat Clare Boothe—was a shambles. Luce spent his later years in isolation, consumed at times with conspiracy theories and peculiar vendettas.

The Publisher tells a great American story of spectacular achievement—yet it never loses sight of the public and private costs at which that achievement came.

Product Details

ISBN:
9780679741541
Author:
Brinkley, Alan
Publisher:
Vintage Books
Subject:
Historical - General
Subject:
Historical
Subject:
Biography - General
Subject:
biography;history;journalism
Copyright:
Edition Description:
Trade paper
Series:
Vintage
Publication Date:
20110431
Binding:
TRADE PAPER
Grade Level:
General/trade
Language:
English
Illustrations:
16 PAGES BandW
Pages:
576
Dimensions:
8 x 5.15 x 1.15 in 1.18 lb

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Related Subjects

Arts and Entertainment » Music » General
Biography » General
Biography » Historical
Business » Communication
Business » General
History and Social Science » Journalism » Journalists
History and Social Science » Politics » General
History and Social Science » World History » General
Reference » Publishing
Religion » Comparative Religion » General

The Publisher: Henry Luce and His American Century (Vintage) Used Trade Paper
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