Wintersalen Sale
 
 

Special Offers see all

Enter to WIN a $100 Credit

Subscribe to PowellsBooks.news
for a chance to win.
Privacy Policy

Tour our stores


    Recently Viewed clear list


    Q&A | November 20, 2014

    Ron Rash: IMG Powell’s Q&A: Ron Rash



    Describe your latest book/project/work. Something Rich and Strange is a collection of selected stories, including three stories previously... Continue »
    1. $19.59 Sale Hardcover add to wish list

    spacer
Qualifying orders ship free.
$40.25
New Trade Paper
Ships in 1 to 3 days
Add to Wishlist
available for shipping or prepaid pickup only
Available for In-store Pickup
in 7 to 12 days
Qty Store Section
25 Remote Warehouse Business- Small Business

Other titles in the Jossey-Bass Nonprofit and Public Management Series series:

Hidden Assets: Revolutionize Your Development Program with a Volunteer-Driven Approach (Jossey-Bass Nonprofit and Public Management Series)

by

Hidden Assets: Revolutionize Your Development Program with a Volunteer-Driven Approach (Jossey-Bass Nonprofit and Public Management Series) Cover

 

Synopses & Reviews

Publisher Comments:

While many nonprofits have significant volunteer resources, few know how to direct those resources strategically and systematically into their all-important development programs. Written by two fundraising experts, Hidden Assets shows you how, introducing a unique, proven formula for volunteer development that aims at enhancing fundraising, public relations, and marketing results through the strategic use of volunteers. Volunteers play a key role in a powerful new technique--affinity fundraising--that teaches step-by-step how to cultivate the donors who have the greatest affinity for an organization's work and mission. Brimming with real-life examples of how organizations have incorporated volunteers into their development programs, this hands-on guide comes with a wealth of worksheets, sample dialogues with donors, and practical tips on recruiting, retaining, and motivating volunteers.

Book News Annotation:

Two fund raising consultants describe an approach called "affinity fundraising" designed to help non-profit organizations of all types make the best use of their volunteers in their development programs. They provide instructions on recruiting, retaining, and motivating volunteers and converting volunteers into donors. The guide includes sample agendas, dialogues with donors and letters as well as worksheets and assessment and training tools.
Annotation c. Book News, Inc., Portland, OR (booknews.com)

About the Author

DIANE HODIAK is a consultant and trainer to nonprofits in marketing, fund development, planning, and public relations. She has more than twenty years of experience in the field. JOHN S. RYAN former vice president and director of planned giving for the University of Minnesota Foundation, has been a professional fundraiser since 1960. He is the founder of Major Gifts, Inc.

Table of Contents

Tables, Figures, Exhibits, and Worksheets.

Preface.

Acknowledgments.

The Authors.

UNDERSTANDING THE AFFINITY APPROACH.

How Volunteers Can Strengthen Donor Relationships.

Assessing Your Organization's Level of Affinity.

GETTING THE ORGANIZATION READY.

Reaping Results Through Staff and Volunteer Collaboration.

Identifying High-Affinity Prospects and Volunteers.

Helping Volunteers Conduct Donor Interviews.

Understanding and Responding to Donors.

AFFINITY FUNDRAISING IN ACTION.

Campaigns and Special Projects.

The Annual Fund.

Adapting the Model to Fit Your Organization.

Afterword.

Product Details

ISBN:
9780787953515
Author:
Hodiak, Diane L.
Publisher:
Jossey-Bass
Author:
Ryan
Author:
Ryan, John S.
Author:
Hodiak, Diane
Author:
s, John
Location:
San Francisco
Subject:
Small Business - Capital Generation
Subject:
Nonprofit organizations
Subject:
Fund raising
Subject:
Voluntarism
Subject:
Nonprofit Organizations & Charities
Subject:
Nonprofit organizations -- Finance.
Subject:
Non-Profit Organizations / Fundraising & Grantsmanship
Subject:
Business - Small Business
Copyright:
Edition Number:
1st ed.
Series:
Jossey-Bass Nonprofit and Public Management Series
Series Volume:
105-846
Publication Date:
February 2001
Binding:
TRADE PAPER
Grade Level:
Professional and scholarly
Language:
English
Illustrations:
Yes
Pages:
128
Dimensions:
11.05x8.25x.28 in. .68 lbs.

Other books you might like

  1. The New Well-Tempered Sentence: A... Used Hardcover $6.95
  2. The New Oxford American Dictionary Used Hardcover $24.50

Related Subjects

Business » Small Businesses » General

Hidden Assets: Revolutionize Your Development Program with a Volunteer-Driven Approach (Jossey-Bass Nonprofit and Public Management Series) New Trade Paper
0 stars - 0 reviews
$40.25 In Stock
Product details 128 pages Jossey-Bass - English 9780787953515 Reviews:
spacer
spacer
  • back to top

FOLLOW US ON...

     
Powell's City of Books is an independent bookstore in Portland, Oregon, that fills a whole city block with more than a million new, used, and out of print books. Shop those shelves — plus literally millions more books, DVDs, and gifts — here at Powells.com.