Mega Dose
 
 

Recently Viewed clear list


Original Essays | September 30, 2014

Benjamin Parzybok: IMG A Brief History of Video Games Played by Mayors, Presidents, and Emperors



Brandon Bartlett, the fictional mayor of Portland in my novel Sherwood Nation, is addicted to playing video games. In a city he's all but lost... Continue »

spacer
Qualifying orders ship free.
$25.25
New Trade Paper
Ships in 1 to 3 days
Add to Wishlist
available for shipping or prepaid pickup only
Available for In-store Pickup
in 7 to 12 days
Qty Store Section
2 Remote Warehouse US History- General

This title in other editions

The Republic of Mass Culture: Journalism, Filmmaking, and Broadcasting in America Since 1941 (American Moment)

by

The Republic of Mass Culture: Journalism, Filmmaking, and Broadcasting in America Since 1941 (American Moment) Cover

 

Synopses & Reviews

Publisher Comments:

"Successfully integrates media content, commerce, technology, and external influences and... traces the interconnected web of the established media and the emergent medium of television." — American Historical Review

Review:

"In this readable volume, Baughman provides a remarkably complete historical account of the changing nature of the media industries in postwar America. Baughman's study highlights the powerful impact of television on other media industries. He argues that many competing industries failed to perceive the threat of television's increasing popularity until television had captured an increasingly large share of the mass audience. Television's preeminence has profoundly, if indirectly, shaped the content of the other media industries." Reviewed by Peter Walpole, Virginia Quarterly Review (Copyright 2006 Virginia Quarterly Review)

Synopsis:

The new edition of James L. Baughman's successful book The Republic of Mass Culture examines the advent of television and the impact it had on the established mass media — radio, film, newspapers, and magazines. When television captured the largest share of the mass audience by the late 1950s, rival media were forced to target smaller, subgroup markets with novel content: rock 'n' roll for teenage radio listeners in the 1950s, sexually explicit films that began to appear in the 1960s, and analytical newspaper reporting in the 1970s and 1980s. The growing popularity of cable TV posed new complications, especially for network television. The capacity of individual media industries to adapt not only determined their success or failure but also shaped the content of their products.

Two new chapters examine media entrants like Fox News, technologies such as the Internet, and increasing industry concentration. Baughman discusses significant changes in media economics and audience demand that are having profound effects on radio program formats, television news coverage, and the very existence of newspapers.

Carefully drawing on interdisciplinary communication research, The Republic of Mass Culture presents a lively analysis of the shifting objectives and challenges of the media industries.

Product Details

ISBN:
9780801883163
Author:
Baughman, James L.
Publisher:
Johns Hopkins University Press
Subject:
History
Subject:
Mass media
Subject:
United States - 20th Century
Subject:
Media Studies
Subject:
Mass media -- United States -- History.
Subject:
Sociology-Media
Copyright:
Edition Number:
3
Edition Description:
Paperback
Series:
American Moment
Publication Date:
20051231
Binding:
TRADE PAPER
Language:
English
Pages:
320
Dimensions:
6.02x8.90x.82 in. .97 lbs.

Other books you might like

  1. The Commodification of Childhood:... Used Hardcover $55.95
  2. The Politics of Rage: George... Used Trade Paper $10.95
  3. President Reagan. Used Hardcover $6.50
  4. United States and the Great Powers... Used Trade Paper $15.00
  5. More: The Politics of Economic... Used Hardcover $12.95

Related Subjects

History and Social Science » Journalism » General
History and Social Science » Sociology » Media
History and Social Science » US History » 20th Century » General
History and Social Science » US History » General

The Republic of Mass Culture: Journalism, Filmmaking, and Broadcasting in America Since 1941 (American Moment) New Trade Paper
0 stars - 0 reviews
$25.25 In Stock
Product details 320 pages Johns Hopkins University Press - English 9780801883163 Reviews:
"Synopsis" by , The new edition of James L. Baughman's successful book The Republic of Mass Culture examines the advent of television and the impact it had on the established mass media — radio, film, newspapers, and magazines. When television captured the largest share of the mass audience by the late 1950s, rival media were forced to target smaller, subgroup markets with novel content: rock 'n' roll for teenage radio listeners in the 1950s, sexually explicit films that began to appear in the 1960s, and analytical newspaper reporting in the 1970s and 1980s. The growing popularity of cable TV posed new complications, especially for network television. The capacity of individual media industries to adapt not only determined their success or failure but also shaped the content of their products.

Two new chapters examine media entrants like Fox News, technologies such as the Internet, and increasing industry concentration. Baughman discusses significant changes in media economics and audience demand that are having profound effects on radio program formats, television news coverage, and the very existence of newspapers.

Carefully drawing on interdisciplinary communication research, The Republic of Mass Culture presents a lively analysis of the shifting objectives and challenges of the media industries.

spacer
spacer
  • back to top
Follow us on...




Powell's City of Books is an independent bookstore in Portland, Oregon, that fills a whole city block with more than a million new, used, and out of print books. Shop those shelves — plus literally millions more books, DVDs, and gifts — here at Powells.com.