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Advertising and Public Relations Law (Routledge Communication)

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Advertising and Public Relations Law (Routledge Communication) Cover

 

Synopses & Reviews

Publisher Comments:

Addressing a critical need, Advertising and Public Relations Law explores the issues and ideas that affect the regulation of advertising and public relations speech. Coverage includes the categorization of different kinds of speech afforded varying levels of First Amendment protection; court-created tests for laws and regulations of speech; and non content-based restrictions on speech and expression.

Features of this second edition include:

  • overviews and synopses for each chapter
  • extended excerpts from major court decisions
  • appendices providing a chart of the judicial system, a summary of the judicial process, an overview of alternative dispute resolution mechanisms, and the professional codes for media industry and business associations
  • online materials for instructors.

The volume is intended for upper-level undergraduate and graduate students in media, advertising and public relations law or regulation courses. It also serves as an essential reference for advertising and public relations practitioners.

Product Details

ISBN:
9780805853469
Author:
Moore Roy
Publisher:
Routledge
Author:
Collins, Erik
Author:
Moore, Roy L.
Subject:
Public Relations
Subject:
Communication Studies
Subject:
Media Studies
Subject:
Business-Customer Service
Edition Description:
New
Series:
Routledge Communication
Publication Date:
20100931
Binding:
Hardcover
Language:
English
Illustrations:
Y
Pages:
480

Related Subjects

Business » Communication
Business » Customer Service
History and Social Science » Intercultural Communications » General
History and Social Science » Sociology » Media
History and Social Science » World History » General

Advertising and Public Relations Law (Routledge Communication) New Hardcover
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Product details 480 pages Routledge - English 9780805853469 Reviews:
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