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Original Essays | September 17, 2014

Merritt Tierce: IMG Has My Husband Read It?



My first novel, Love Me Back, was published on September 16. Writing the book took seven years, and along the way three chapters were published in... Continue »

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Other titles in the 1000 series:

1000 Retail Graphics: From Signage to Logos and Everything In-Store (1000)

1000 Retail Graphics: From Signage to Logos and Everything In-Store (1000) Cover

 

Synopses & Reviews

Publisher Comments:

The retail industry is one of the most competitive and, as a result, challenging arenas for graphic designers. The expectation for creativity and originality is extremely high, yet the success rate of many retail ventures is quite low—so getting the marketing and branding right is essential for survival. This book provides a wealth of graphic design inspiration from a variety of retail businesses, offering designers, retail marketers, and business owners a vast collection of innovative options. Like the other books in Rockport’s 1,000 series, the pages pop with ideas for promotions, signage, tags, advertisements, flyers, bags, logos, and ad premiums such as novelties, giveaways, and more.

About the Author

JGA has evolved to become one of the leading retail design, brand strategy, and architecture firms in the United States. Since 1971, JGA has built its reputation by helping retailers realize their visual marketing potential and attain leadership within their niche. JGA believes that bringing a creative idea into fruition and achieving success requires the integration of strategic clarity, competitive and market awareness, conceptual innovation, and a strong business sense. Recognized by numerous design competitions and leading international publications, JGA client projects include American Museum of Natural History, Brookstone, Godiva Chocolatier, Hershey’s, Hot Topic/Torrid, Jaguar, Lenox Inc, The North Face, and Saks Department Store Group.

Product Details

ISBN:
9781592535491
Subtitle:
From Signage to Logos and Everything In-Store
Publisher:
Rockport Publishers
Author:
Jga
Subject:
Graphic Arts - Commercial & Corporate
Subject:
Graphic Arts - Branding & LOGO Design
Subject:
Graphic Arts - General
Subject:
General-General
Subject:
store graphics
Subject:
fashion graphics
Subject:
merchandising and display
Edition Description:
Paper Text
Series:
1000 Series
Publication Date:
20090901
Binding:
Paperback
Grade Level:
General/trade
Language:
English
Illustrations:
Y
Pages:
440
Dimensions:
6.00 x 6.00 in

Related Subjects

Arts and Entertainment » Art » General
Arts and Entertainment » Art » Graphic Design
Arts and Entertainment » Art » Style and Design

1000 Retail Graphics: From Signage to Logos and Everything In-Store (1000)
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Product details 440 pages Rockport Publishers - English 9781592535491 Reviews:
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