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This title in other editions

Innovation Management for Technical Products (Rwthedition)

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Innovation Management for Technical Products (Rwthedition) Cover

 

Synopses & Reviews

Publisher Comments:

New ideas for new products are not enough for creating successful markets: Product Innovation means to manage the whole chain from invention to new and best selling products in market. This innovation roadmap has to be carefully and systematically planned and procured. There are a lot of methods for creativity, market analysis, evaluation, technology forecast, and decision gates available within this book. These methods and tools are brought together and their scopes of application as well as their limitations are shown. The whole tool kit of methods and decision models like market studies, value engineering, TRIZ or portfolio analysis and others are linked together to the overall Aachen Innovation Model (AIM). This handbook is to be used as an innovation management guide as well as an information source for nearly all methods and tools in the field of innovation for technical products. The complete Innovation Road Map is supported by an interactive, multiple user software tool "EDEN" on an ontology basis (see appendix D in the book). Thus the user has not only access to the collected know how of the past, but can also contribute to growth of expertise within his or her enterprise.

Synopsis:

New ideas for new products will not guarantee new markets. This book is an innovation roadmap for the planning and release of new products, covering new methods for creativity, market analysis, evaluation, technology forecast and decision making.

Table of Contents

Introduction.- Integrated Innovation Management.- The InnovationRoadMap Methodology.-Methods Description.- Case studies.- Bibliography.- Appendix.- Index.- Editor and Authors.

Product Details

ISBN:
9783642099328
Author:
Eversheim, Walter
Publisher:
Springer
Subject:
Science Reference-Technology
Subject:
Industrial Design - Product
Subject:
Innovation Management
Subject:
Innovation Workshops
Subject:
InnovationRoadMap
Subject:
Portfolio Analysis
Subject:
TRIZ
Subject:
Technology Roadmapping
Subject:
Engineering design
Subject:
Engineering Economics, Organization, Logistics, Marketing
Subject:
Management/Business for Professionals
Copyright:
Edition Description:
Softcover reprint of hardcover 1st ed. 2009
Series:
RWTHedition
Publication Date:
20101222
Binding:
TRADE PAPER
Language:
English
Pages:
456
Dimensions:
235 x 155 mm 684 gr

Related Subjects

Business » Marketing
Engineering » Industrial and Control Engineering » General
Reference » Science Reference » Technology
Science and Mathematics » Biology » General
Science and Mathematics » Electricity » General Electronics

Innovation Management for Technical Products (Rwthedition) New Trade Paper
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Product details 456 pages Springer - English 9783642099328 Reviews:
"Synopsis" by , New ideas for new products will not guarantee new markets. This book is an innovation roadmap for the planning and release of new products, covering new methods for creativity, market analysis, evaluation, technology forecast and decision making.
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