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The Moral Media: How Journalists Reason about Ethicsby Lee Wilkins
Synopses & Reviews
The Moral Media provides readers with preliminary answers to questions about ethical thinking in a professional environment. Representing one of the first publications of journalists' and advertising practitioners' response to the Defining Issues Test (DIT), this book compares thinking about ethics by these two groups with the thinking of other professionals. This text is divided into three parts:
*Part I includes chapters that explain the DIT and place it within the larger history of three fields: psychology, philosophy, and mass communication. It also provides both a statistical (quantitative) and narrative (qualitative) analysis of journalists' responses to the DIT.
*Part II adds to scholarship theory building in these three disciplines and makes changes in the DIT that adds an element of visual information processing to the test.
*Part III explores the larger meaning of this effort overall and links the results to theory and practice in these three fields. The Moral Media pursues connections among various intellectual disciplines, between the academy and the profession of journalism, and among those who believe that what journalists do is essential. As a result, this book is appropriate for aspiring journalists; scholars in journalism and mass communication; psychologists, particularly those interested in human development and behavior; and philosophers.
This volume offers an analysis of how professional journalists and journalism students respond to ethical dilemmas. Based on the authors' research, it provides the first analysis of ethical behavior in journalism. For scholars, students, and practitioner
Table of Contents
I: Understanding journalists' responses to moral questions — Moral development theory: a historical approach — Methods: multiple approaches to asking questions — Context and results: the defining issues test — Moral development: in their own words — II: The struggle to think deeply--pictures, deception, and persuasion — What's a picture worth when it comes to ethical reasoning? — Ethical reasoning and the color bind — The ethics of journalistic deception / Seow Ting Lee — Advertising practitioners respond: the news is not good / Anne Cunningham — III: Implications for teachers, scholars, and professionals — Teaching journalists about ethics: what this study suggests — Theory: a moving target.
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