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1 Burnside Art- Graphic Arts Technique Manuals

Business of Graphic Design: A Sensible Approach to Marketing and Managing A...

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Business of Graphic Design: A Sensible Approach to Marketing and Managing A... Cover

 

Synopses & Reviews

Book News Annotation:

Explains how graphic artists how can enhance their creative talents with enough business sense to run their own business. Veteran Gold shares his insights on such matters as organizational structure, pricing, preparing proposals, contacts, presentations, and marketing. Then 24 successful practitioners relate their approaches to business and how they have faced such challenges as computerization and a stringent economy. Includes pages of color illustrations. The date of the first edition is not noted. No bibliography.
Annotation c. Book News, Inc., Portland, OR (booknews.com)

Synopsis:

With updates on tax laws, cost estimating, proposals and contracts, marketing plans, presentations, and project management, plus a section on managing technology, this best-seller maintains its reputation.

Product Details

ISBN:
9780823005468
Subtitle:
A Sensible Approach
Author:
Gold, Ed
Publisher:
Watson-Guptill
Subject:
Graphic Arts
Subject:
Graphic Arts - General
Copyright:
Edition Description:
Revised
Publication Date:
19951001
Binding:
Hardback
Grade Level:
General/trade
Language:
English
Pages:
176
Dimensions:
11.40x8.63x.75 in. 2.08 lbs.

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Related Subjects

Arts and Entertainment » Art » Graphic Arts » Graphic Arts Technique Manuals
Computers and Internet » Desktop Publishing » General

Business of Graphic Design: A Sensible Approach to Marketing and Managing A... Used Hardcover
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Product details 176 pages Watson-Guptill Publications - English 9780823005468 Reviews:
"Synopsis" by , With updates on tax laws, cost estimating, proposals and contracts, marketing plans, presentations, and project management, plus a section on managing technology, this best-seller maintains its reputation.
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