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Sams Teach Yourself Facebook for Business in 10 Minutes: Covers Facebook Places, Facebook Deals and Facebook Ads (Sams Teach Yourself...in 10 Minutes)

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Sams Teach Yourself Facebook for Business in 10 Minutes: Covers Facebook Places, Facebook Deals and Facebook Ads (Sams Teach Yourself...in 10 Minutes) Cover

 

Synopses & Reviews

Publisher Comments:

Facebook Places and Deals are two new services that are likely to extend Facebook's Web dominance into offline business, affecting the way that Facebook's million users (and growing) shop and buy in the real world. Facebook Ads are a new way to reach networks of friends and family members with products and services. Sams Teach Yourself Facebook for Business in 10 Minutes offers straightforward, practical answers for fast results. By working through the 10-minute lessons, you learn everything you  need to know to quickly and easily begin to take advantage of the Facebook Places, Deals, and Ads features. Step-by-step instructions walk you through the most common questions, issues, and tasks... "Did You Know?" tips offer insider advice and shortcuts... "Watch Out!" alerts help them avoid problems. Sams Teach Yourself Facebook for Business in 10 Minutes will provide beginner and experienced users with fast at a glance tips pointing out helpful shortcuts and solutions, cautions to help avoid common Facebook Places, Deals, and Ads pitfalls, and is written in a clear easy to understand format. Businesses worldwide - beginning with the estimated one million businesses with storefronts in the US alone - will be in a big hurry to use these new features. Using Places, Deals, and Ads will be an urgent necessity for every business that depends strongly on young, smartphone-savvy customers.

Synopsis:

Sams Teach Yourself Facebook® for Business in 10 Minutes gives you straightforward, practical answers when you need fast results. By working through its 10-minute lessons, you’ll learn how to profit from Facebook’s powerful new business tools: Facebook Pages, Places, Deals, Ads, and more! Tips point out shortcuts and solutions; Cautions help you avoid common pitfalls; Notes provide additional information.

 

10 minutes is all you need to learn how to…

  • Define your Facebook-centric online business strategy
  • Plan and create your “business-friendly” personal Facebook page
  • Create a Facebook Page, also known as a “fan page,” for your business
  • Build your Wall with customer-focused status updates
  • Create more effective Info, Photos, and Discussions tabs
  • Find and install Apps that can help your business
  • Claim and edit your Facebook Places page, and get customers to “check in”
  • Plan, target, write, and design low-cost Facebook Ads that work
  • Promote your Facebook presence and track its impact
  • Offer Facebook Deals that attract new customers
  • Avoid common Facebook business mistakes

About the Author

Bud Smith is one of the leading computer book authors working today. He began writing computer books back in 1984, the year of the iconic 1984 television commercial for the Macintosh. Bud has written and edited guides to buying computers, books about using all kinds of software, and doing almost anything you can think of online. His books have sold more than a million copies. One noteworthy recent title is Sams Teach Yourself Google Places in 10 Minutes, a detailed description of how to use the new, free Google advertising service. Bud has written extensively about online business and new mobile devices, with titles including Sams Teach Yourself Apple iPad in 10 Minutes, WordPress in Depth, and Internet Marketing For Dummies. Bud continues to work as a writer, project manager, and marketer to help people get the most out of advancing technology. He currently lives in the San Francisco Bay area, participating in environmental causes when he’s not working on technology-related projects.

Table of Contents

Introduction

1 Introduction to Facebook for Business 

2 Facebook for Business 101

3 Creating a Facebook Business Page

4 Understanding Facebook Places

5 Claiming Your Facebook Places Page

6 Editing Your Facebook Places Page

7 Improving Your Facebook Places Page

8 Promoting Your Facebook Places Page

9 Using The Facebook Marketplace

10 Understanding Facebook Deals

11 Creating Facebook Deals

12 Using Facebook Ads

13 Using Facebook Ads

14 Tracking Facebook's Impact

Index

Product Details

ISBN:
9780672335556
Author:
Smith, Bud
Publisher:
Sams
Author:
Smith, Bud E.
Subject:
Marketing - General
Subject:
Business;Marketing
Copyright:
Edition Description:
Trade paper
Series:
Sams Teach Yourself -- Minutes
Publication Date:
20110624
Binding:
TRADE PAPER
Language:
English
Pages:
240
Dimensions:
8.28 x 5.27 x 0.517 in 261 gr

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Related Subjects

Business » General
Business » Marketing
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Religion » Comparative Religion » General

Sams Teach Yourself Facebook for Business in 10 Minutes: Covers Facebook Places, Facebook Deals and Facebook Ads (Sams Teach Yourself...in 10 Minutes) New Trade Paper
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Product details 240 pages Sams - English 9780672335556 Reviews:
"Synopsis" by ,

Sams Teach Yourself Facebook® for Business in 10 Minutes gives you straightforward, practical answers when you need fast results. By working through its 10-minute lessons, you’ll learn how to profit from Facebook’s powerful new business tools: Facebook Pages, Places, Deals, Ads, and more! Tips point out shortcuts and solutions; Cautions help you avoid common pitfalls; Notes provide additional information.

 

10 minutes is all you need to learn how to…

  • Define your Facebook-centric online business strategy
  • Plan and create your “business-friendly” personal Facebook page
  • Create a Facebook Page, also known as a “fan page,” for your business
  • Build your Wall with customer-focused status updates
  • Create more effective Info, Photos, and Discussions tabs
  • Find and install Apps that can help your business
  • Claim and edit your Facebook Places page, and get customers to “check in”
  • Plan, target, write, and design low-cost Facebook Ads that work
  • Promote your Facebook presence and track its impact
  • Offer Facebook Deals that attract new customers
  • Avoid common Facebook business mistakes
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