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Becoming a Graphic Designer : a Guide To Careers in Design (3RD 06 - Old Edition)

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Becoming a Graphic Designer : a Guide To Careers in Design (3RD 06 - Old Edition) Cover

 

Synopses & Reviews

Please note that used books may not include additional media (study guides, CDs, DVDs, solutions manuals, etc.) as described in the publisher comments.

Publisher Comments:

Becoming a Graphic Designer, Third Edition is the definitive guide to careers in the graphic design market, with complete coverage of print and electronic media and the evolving digital design disciplines that offer today's most sought-after jobs. This visual guide has more than 650 striking illustrations and features the latest material on interactive design, information design, motion graphics, and more.

Drawing on years of experience in the business, veteran designers Steven Heller and Teresa Fernandes cover everything an aspiring graphic designer needs to know, from educational paths, design specialties, and work settings to preparing an effective portfolio and finding a job. They profile major industries employing graphic designers and explore advertising, corporate, editorial, and other key design disciplines.

The major industries covered here include architecture, interactive design, television and film design, publishing, and more. Dozens of up-front interviews with leading graphic designers let you see how companies, such as Esquire magazine, Sony Music, and Aveda Corporation, hire and work with employees. These inside perspectives offer invaluable real-world insights on what different industries and positions are really like. A resource guide to design publications and organizations also points the way to further information and guidance.

Complete with compact, easy-to-use sections, useful sidebars, and sample design pieces, this outstanding guide is invaluable for anyone interested in launching or developing a career in graphic design.

Book News Annotation:

Filled with interviews and advice from leading designers, this resource for art school students and other beginners describes a range of careers in graphic design and outlines the educational paths to reach them. Some of the major industries profiled include architecture, interactive design, television, and publishing. The volume (which lacks a subject index) is illustrated with sample design pieces. It concludes with some listings of design publications and organizations. Heller is senior art director of the New York Times Book Review, and Fernandes is a graphic designer.
Annotation 2006 Book News, Inc., Portland, OR (booknews.com)

Book News Annotation:

Filled with interviews and advice from leading designers, this resource for art school students and other beginners describes a range of careers in graphic design and outlines the educational paths to reach them. Some of the major industries profiled include architecture, interactive design, television, and publishing. The volume (which lacks a subject index) is illustrated with sample design pieces. It concludes with some listings of design publications and organizations. Heller is senior art director of the New York Times Book Review, and Fernandes is a graphic designer. Annotation ©2006 Book News, Inc., Portland, OR (booknews.com)

Synopsis:

Steven Heller (New York, NY) is Art Director of the New York Times Book Review and cochair of the MFA/Design program at the School of Visual Arts. He is the author of over 80 books on design and popular culture. Teresa Fernandes (Greenwich, CT) is a publications designer and art director.

Synopsis:

A revision of the bestselling visual guide to becoming a graphic designer

Becoming a Graphic Designer provides a comprehensive survey of the graphic design market, including complete coverage of print and electronic media and the evolving digital design disciplines that offer today's most sought-after jobs. Featuring 65 interviews with today's leading designers, this visual guide has more than 600 illustrations and covers everything from education and training, design specialties, and work settings to preparing an effective portfolio and finding a job. The book offers profiles of major industries and key design disciplines, including all-new coverage of careers in exhibition design and illustration.

Steven Heller (New York, NY) is Art Director of the New York Times Book Review and cochair of the MFA/Design program at the School of Visual Arts. He is the author of over 80 books on design and popular culture. Teresa Fernandes (Greenwich, CT) is a publications designer and art director.

Synopsis:

  • magazine design
  • advertising
  • book design
  • corporate identity
  • film titles
  • tv graphics
  • interactive design
  • branding
  • record design
  • environmental design
  • web design
  • design education
  • type design
  • motion graphics
  • information graphics
  • package design

Here is the completely updated guide to today's graphic design careers—a clear and concise survey of the design field, from major design industries to design disciplines. Filled with interviews and advice from leading designers, it covers interactive design, information design, motion, educational training, portfolio preparation, getting a job, and much more.

About the Author

Steven Heller is senior art director of the New York Times Book Review and Chair of the MFA/Design program at the School of Visual Arts. He is the author of more than ninety books on design and popular culture, as well as a contributor or contributing editor of nearly twenty magazines, including Print, EYE magazine, Baseline magazine, I.D. magazine, Graphis, and Design Issues.

Teresa Fernandes is a graphic designer and the principal of TFD Studio in Connecticut. She is the coauthor (with Steven Heller) of The Business of Illustration.

Table of Contents

Preface.

Introduction.

So You Want to Become a Graphic Designer?

How I Became a Graphic Designer.

Section 1: Design Specialties.

Editorial.

Corporate Design.

Book Design.

Music/CDs.

Information Design.

Advertising and Branding.

Environmental.

Interactivity.

What Do You Look For?

Motion.

Type and Lettering.

Advice To Designers.

Section 2: Design Businesses.

Freelancers.

Small Studio.

Partnerships.

Medium Firm.

Large Firm.

On Personal Style.

Section 3: Design Options.

Crossing Disciplines.

Entrepreneurs.

Authorship.

Major Influences.

Section 4: Design Education.

Undergraduate.

Graduate.

Continuing Education.

List of Schools.

The Future of Graphic Design.

Appendix: Resource Guide.

Bibliography.

Recommended Reading.

Index.

Designers.

Product Details

ISBN:
9780471715061
Subtitle:
A Guide to Careers in Design
Author:
Heller, Steven D.
Author:
Heller, Steven
Author:
Fernandes, Teresa
Author:
Heller, Steven D.
Publisher:
Wiley
Subject:
Vocational Guidance
Subject:
Careers - Other Specific Fields
Subject:
Graphic Arts
Subject:
Graphic Arts - General
Subject:
Graphic arts -- Vocational guidance.
Subject:
Commercial art -- Vocational guidance.
Subject:
Graphic design
Copyright:
Edition Number:
3
Publication Date:
20100219
Binding:
Electronic book text in proprietary or open standard format
Language:
English
Illustrations:
Y
Pages:
368
Dimensions:
8.98x7.42x.61 in. 1.59 lbs.

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Related Subjects

Arts and Entertainment » Art » Art Business Guides
Arts and Entertainment » Art » Graphic Design
Arts and Entertainment » Art » Reference

Becoming a Graphic Designer : a Guide To Careers in Design (3RD 06 - Old Edition) Used Trade Paper
0 stars - 0 reviews
$18.00 In Stock
Product details 368 pages John Wiley & Sons - English 9780471715061 Reviews:
"Synopsis" by , Steven Heller (New York, NY) is Art Director of the New York Times Book Review and cochair of the MFA/Design program at the School of Visual Arts. He is the author of over 80 books on design and popular culture. Teresa Fernandes (Greenwich, CT) is a publications designer and art director.
"Synopsis" by , A revision of the bestselling visual guide to becoming a graphic designer

Becoming a Graphic Designer provides a comprehensive survey of the graphic design market, including complete coverage of print and electronic media and the evolving digital design disciplines that offer today's most sought-after jobs. Featuring 65 interviews with today's leading designers, this visual guide has more than 600 illustrations and covers everything from education and training, design specialties, and work settings to preparing an effective portfolio and finding a job. The book offers profiles of major industries and key design disciplines, including all-new coverage of careers in exhibition design and illustration.

Steven Heller (New York, NY) is Art Director of the New York Times Book Review and cochair of the MFA/Design program at the School of Visual Arts. He is the author of over 80 books on design and popular culture. Teresa Fernandes (Greenwich, CT) is a publications designer and art director.

"Synopsis" by ,
  • magazine design
  • advertising
  • book design
  • corporate identity
  • film titles
  • tv graphics
  • interactive design
  • branding
  • record design
  • environmental design
  • web design
  • design education
  • type design
  • motion graphics
  • information graphics
  • package design

Here is the completely updated guide to today's graphic design careers—a clear and concise survey of the design field, from major design industries to design disciplines. Filled with interviews and advice from leading designers, it covers interactive design, information design, motion, educational training, portfolio preparation, getting a job, and much more.

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