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The Goal: A Process of Ongoing Improvement 3RD Edition

by Eliyahu M. Goldratt and Jeff Cox

Average based on 2 comments. Synopses & Reviews Customer Comments (2) ISBN13: 9780884271789 ISBN10: 0884271781 Condition: Standard All Product Details

 

Synopses & Reviews

Publisher Comments:

Revised third edition!

Alex Rogo is the manager of a failing manufacturing plant who receives an ultimatum from corporate headquarters: Turn the situation around in three months or the plant will be scrapped. With help from a mysterious mentor, Rogo discovers a revolutionary new way to do business — a way for people in any field of endeavor to increase productivity, profitability, and personal fulfillment.

A business book disguised as a novel, a love story about the manufacturing process, and an exhilarating adventure in human potential, The Goalis changing how America does business. First published in 1984, it became an underground bestseller; today it's used by thousands of companies and taught in hundreds of business schools. Includes the author's personal story, "My Saga."

This third edition includes case study interviews. Professional readers recreate interviews that David Whitford, Editor at Large with Fortune Small Business, conducts with the author Eli Goldratt and with business professionals from General Motors, Thomson-Shore, Security Federal Banks and others who put the principles of The Goal into action.

Synopsis:

In this business book disguised as a novel, first published in 1984, is used by thousands of companies and taught in hundreds of business schools. It tells the story of Alex Rogo, manager of a failing plant given an ultimatum by corporate headquarters, and how he discovers a revolutionary new way to do business.

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About the Author

Eliyahu M. Goldratt is an Israeli physicist, inventor, and philosopher whose unconventional approach to business management has made him one of the most sought-after consultants in the world today. Through his lectures and writings, as well as his work with such corporations as General Motors, Ford, Proctor and Gamble, and ATandT, Dr. Goldratt continues his crusade to teach businesses to re-examine their basic assumptions in order to compete effectively in the new global market place.

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What Our Readers Are Saying

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Average customer rating based on 2 comments:

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Jillian Marie Diaz, January 1, 2012 (view all comments by Jillian Marie Diaz)
Great Book long but it has great key points.

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mzuritauseless, September 7, 2011 (view all comments by mzuritauseless)
I was assigned to read this novel for one of my engineering classes, and since then it has inspired me to pursue 6 sigma certification, excellent read highly recommended.

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Product Details

ISBN:

9780884271789

Author:

Eliyahu M. Goldratt and Jeff Cox

Publisher:

North River Press

Other:

Whitford, David

Author:

Goldratt, Eliyahu M.

Author:

Cox, Jeff

Subject:

Business

Subject:

Organizational Behavior

Subject:

Structural Adjustment

Subject:

Production & Operations Management

Subject:

Progress

Subject:

Didactic fiction

Subject:

BUSINESS STRATEGY

Copyright:

2004

Edition Number:

3

Edition Description:

Anniversary

Publication Date:

20040731

Binding:

TRADE PAPER

Language:

English

Pages:

384

Dimensions:

9.05x6.06x1.13 in. 1.47 lbs.

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The Goal: A Process of Ongoing Improvement 3RD Edition Used Trade Paper Eliyahu M. Goldratt and Jeff Cox

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Product details 384 pages North River Press - 2011-06-24 English 9780884271789 Reviews:

"Synopsis" by Ingram, In this business book disguised as a novel, first published in 1984, is used by thousands of companies and taught in hundreds of business schools. It tells the story of Alex Rogo, manager of a failing plant given an ultimatum by corporate headquarters, and how he discovers a revolutionary new way to do business.