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Starting and Running a Successful Newsletter or Magazine (Starting & Running a Successful Newsletter or Magazine)

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Starting and Running a Successful Newsletter or Magazine (Starting & Running a Successful Newsletter or Magazine) Cover

 

Synopses & Reviews

Please note that used books may not include additional media (study guides, CDs, DVDs, solutions manuals, etc.) as described in the publisher comments.

Publisher Comments:

Written by the cofounder of three of the most successful magazines of all time PC Magazine, PC World and Macworld, this practical, informative book discusses:raising startup money, attracting the best help, choosing the right marketing strategies, creating a solid subscription base, building loyalty among readers and advertisers, competing effectively, publishing successfully on the Internet.The book also includes an expanded resources chapter sprinkled with websites and software and publishing services.

Synopsis:

" Starting & Running a Successful Newsletter or Magazine" gives readers the practical know-how needed to put together a profitable publication. The book covers the ins and outs of: - raising start-up money- attracting the best help- choosing marketing strategies- creating a subscription base- building loyalty among readers and advertisers- competing against the biggest adversaries

Synopsis:

Expert advice on bringing your publication to life and making a profit, in print or on the Web.

Product Details

ISBN:
9781413305234
Author:
Woodard, Cheryl
Publisher:
NOLO
Subject:
Entrepreneurship
Subject:
Publishing
Subject:
Periodicals
Subject:
Newsletters
Subject:
Small Business - General
Subject:
Newsletters -- Publishing -- United States.
Subject:
Periodicals - Publishing - United States -
Subject:
Business - Small Business
Subject:
Small Business
Edition Number:
5
Edition Description:
Fifth Edition
Series:
Starting & Running a Successful Newsletter or Magazine
Publication Date:
20061130
Binding:
Paperback
Language:
English
Illustrations:
Y
Pages:
384
Dimensions:
9 x 7.12 x 1.02 in 25.5 lb

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Related Subjects

History and Social Science » Journalism » General
Reference » Publishing
Reference » Writing » Writing as a Business

Starting and Running a Successful Newsletter or Magazine (Starting & Running a Successful Newsletter or Magazine) Used Trade Paper
0 stars - 0 reviews
$15.00 In Stock
Product details 384 pages NOLO - English 9781413305234 Reviews:
"Synopsis" by , " Starting & Running a Successful Newsletter or Magazine" gives readers the practical know-how needed to put together a profitable publication. The book covers the ins and outs of: - raising start-up money- attracting the best help- choosing marketing strategies- creating a subscription base- building loyalty among readers and advertisers- competing against the biggest adversaries
"Synopsis" by , Expert advice on bringing your publication to life and making a profit, in print or on the Web.
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