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Other titles in the Complete Idiot's Guides series:
The Complete Idiot's Guide to Greening Your Business (Complete Idiot's Guides)
Synopses & Reviews
Green is the color of money!
Businesses are always looking to increase their profitability and market share. With rising costs of fuel and consumers targeting environmentally-responsible companies to patronize, businesses have jumped on the green initiative and reaped the financial benefits. The Complete Idiot's Guide(r) to Greening Your Business provides the most up-to-date, concrete, and practical steps for readers to follow to get rich by going green.
*Solid authors with "green" background
*White-hot green market
*Comprehensive, practical business approach
Book News Annotation:
Intended for small businesses, this guide outlines a process for assessing a company's impact on the environment, describes ways to make a place of business and products more environmentally friendly, and suggests avenues for marketing green values to customers. No bibliography or references are provided other than website addresses. Annotation ©2010 Book News, Inc., Portland, OR (booknews.com)
The environmental movement and rising awareness of global warming have sparked an interest in green living. People want to know what they can do to live sustainable lives. In this book, you will find an overview of global warming and environmental degradation of air, water, and soil; what sustainable living is and how to do it; how to cut down on carbon output (the cause of global warming) with alternative cars and fuels; and environmentally friendly home and lawn care products.
About the Author
Trish Riley is an award-winning environmental journalist and author of The Complete Idiot's Guide(r) to Green Living as well as articles in many publications, including Hemispheres, Audubon Magazine and the Miami Herald.
Heather Gadonniex is the co-founder of Green It Group, a sustainability advisory firm focusing on sustainable business strategy and implementation, green building, and environmental marketing.
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