Synopses & Reviews
Though ubiquitous today, available as a single microchip and found in any electronic device requiring sound, the synthesizer when it first appeared was truly revolutionary. Something radically new--an extraordinary rarity in musical culture--it was an instrument that used a genuinely new source of sound: electronics. How this came to be--how an engineering student at Cornell and an avant-garde musician working out of a storefront in California set this revolution in motion--is the story told for the first time in
Analog Days, a book that explores the invention of the synthesizer and its impact on popular culture.
The authors take us back to the heady days of the 1960s and early 1970s, when the technology was analog, the synthesizer was an experimental instrument, and synthesizer concerts could and did turn into happenings. Interviews with the pioneers who determined what the synthesizer would be and how it would be used--from inventors Robert Moog and Don Buchla to musicians like Brian Eno, Pete Townshend, and Keith Emerson--recapture their visions of the future of electronic music and a new world of sound.
Tracing the development of the Moog synthesizer from its initial conception to its ascension to stardom in Switched-On Bach, from its contribution to the San Francisco psychedelic sound, to its wholesale adoption by the worlds of film and advertising, Analog Days conveys the excitement, uncertainties, and unexpected consequences of a new technology that would provide the soundtrack for a critical chapter of our cultural history.
Review
In Analog Days, Trevor Pinch and Frank Trocco tell the story of how the Moog synthesizer came about. They discuss how synthesizers reflected and reinforced cultural aspirations for transformation and transcendence, which were so prevalent in the 1960s. And they explore how this particular synthesizer--developed by Robert Moog and colleagues in a funky storefront in Trumansburg, New York...managed to beat out a host of competitors for commercial success and popular acceptance...Pinch and Trocco have crafted an informative and entertaining account of the complex process by which new instruments and inventions come about, and they analyze the relationship among inventor, user, and general public that leads to widespread acceptance of a new medium or tool...The book is crammed with wonderful stories and details about the many colorful scientists, musicians, salesmen, and cult figures...whose lives intersected through the lure of new musical possibilities...This is a story well worth telling, and Pinch and Trocco do it well. -- New Scientist
Review
On the subject of discovery, Analog Dayscovers with polished authority the invention of the electronic music synthesizer by Robert Moog and its usage, between 1964 and the mid-'70s by such sonic explorers as Wendy Carlos, the Beatles and Emerson, Lake and Palmer, as well as the work done by electronic music pioneers Morton Subotnik, Don Buchla and Vladimir Ussachevsky, detailing the battle to use or not use the keyboard which so affected popular music. -- Time Out New York
Review
[Pinch and Trocco] have a fascinating story to tell. Today, it is hard to recall what music was like when sounds were restricted to those made by blowing, plucking or hitting things. Music is ubiquitous as never before, and so are synthesized sounds: the two facts go together. So Analog Daysis more than a chronicle of an encounter between old arts and new technology: it illuminates a defining technology of our culture. -- Marcus Boon - The Wire
Review
[Pinch and Trocco] have a fascinating story to tell. Today, it is hard to recall what music was like when sounds were restricted to those made by blowing, plucking or hitting things. Music is ubiquitous as never before, and so are synthesized sounds: the two facts go together. So Analog Daysis more than a chronicle of an encounter between old arts and new technology: it illuminates a defining technology of our culture.
Review
This book takes the reader on a mind-expanding trip - a fascinating adventure starting from our concept of the first Moog synthesizer as a powerful tool for the avant-garde composer through its emergence into the mainstream of a dynamic and ubiquitous popular culture that changed our society and impacted our lives. It is a unique exploration of the holistic inter-relationship of science, art, invention, and the cosmos
Review
Pinch and Trocco interview the engineers and musicians who fashioned the newdevices, and build up a satisfying picture of the one technology that caught theimagination of the "counterculture" of the 1960s and 1970s...[The authors] have afascinating story to tell. Today, it is hard to recall what music was like whensounds were restricted to those made by blowing, plucking or hitting things. Musicis ubiquitous as never before, and so are synthesized sounds: the two facts gotogether. So Analog Daysis more than a chronicle of anencounter between old arts and new technology: it illuminates a defining technologyof our culture.
Review
On the subject of discovery, Analog Days covers with polished authority the invention of the electronic music synthesizer by Robert Moog and its usage, between 1964 and the mid-'70s by such sonic explorers as Wendy Carlos, the Beatles and Emerson, Lake and Palmer, as well as the work done by electronic music pioneers Morton Subotnik, Don Buchla and Vladimir Ussachevsky, detailing the battle to use or not use the keyboard which so affected popular music.
Review
Through a series of detailed interviews with people associated with the Moog's development, ranging from Bob Moog himself to assorted technicians, sound gurus, marketing people and musicians who had input into the Moog's development, they reconstruct, with the care of anthropologists studying the habits of some obscure tribe, how exactly it was that the Moog became a significant force in musical culture in the 1960s. -- Jon Turney - New Scientist
Review
How many retrowavey, electroclashy hipsters really know the true roots of the sound they're preening and prancing to? We're not talking about '80s swill like Human League or Erasure--we're referring to Robert Moog, the inventor of the eponymous sound-generating device that, more than any other single contraption, made the whole electronic-music world possible. Analog Days, penned by Trevor Pinch and Frank Trocco, is a richly detailed look at the early days of synthesized sounds, and is quite fascinating. -- Larry Lipkis - Library Journal
Review
[An] unusually intelligent and straightforward cultural history. -- Maja Beckstrom - St. Paul Pioneer Press
Review
The sleek digital synthesizer of today is so easy to play and so ubiquitous in the world of popular music that its presence is often taken for granted. In this well-researched, entertaining, and immensely readable book, Pinch...and Trocco...chronicle the analog synthesizer's early, heady years, from the mid-1960s through the mid-1970s...Throughout their prose is engagingly anecdotal and accessible, and readers are never asked to wade through dense, technological jargon. Yet there are enough details to enlighten those trying to understand this multidisciplinary field of music, acoustics, physics, and electronics. Highly recommended. -- Sir George Martin, C.B.E.
Review
A compelling narrative presented in a thoroughly readable style and told with real affection for its subject matter, the book tells the reader pretty much everything they could want to know about the topic, and if it didn't make even the most unmusical reader desperate to get their hands on an analogue synth and a set of patch cords, I'd be very surprised. -- Tod Machover - Science
Synopsis
Tracing the development of the Moog synthesizer from its initial conception to its ascension to stardom in Switched-On Bach, from its contribution to the San Francisco psychedelic sound, to its wholesale adoption by the worlds of film and advertising, Analog Days conveys the excitement, uncertainties, and unexpected consequences of a new technology that would provide the soundtrack for a critical chapter of our cultural history.
Synopsis
Second Place, 2002 ForeWord Book of the Year Award, Popular Culture Category
About the Author
<>Trevor Pinchis Professor and Chairperson of Science and Technology Studies, <>Cornell University.Frank Troccois Assistant Professor of Adult Baccalaureate Studies, <>Lesley University.
Table of Contents
Foreword by Robert Moog
Preface
Introduction: Sculpting Sound
1. Subterranean Homesick Blues
2. Buchla's Box
3. Shaping the Synthesizer
4. The Funky Factory in Trumansburg
5. Haight-Asbury's Psychedelic Sound
6. An Odd Couple in the Summer of Love
7. Switched-On Bach
8. In Love with a Machine
9. Music of My Mind
10. Live!
11. Hard-Wired-the Minimoog
12. Inventing the Market
13. Close Encounters with the ARP
14. From Daleks to the Dark Side of the Moon
Conclusion: Performance
Discography
Sources
Notes
Glossary
Index