Synopses & Reviews
An extraordinarily new business slant on how companies can generate greater profits. Presented in 23 compact lessons, "The Art of Profitability" features an ongoing tutorial between two fictitious individuals.
Presented in 23 compact lessons, this book features an ongoing tutorial between two fictitious individuals: the old and wise teacher - a business master, and his pupil, Steve Gardner - a young and ambitious manager. They examine a variety of business models, comparing their efficacy.