Synopses & Reviews
In 1975, there was a single craft brewery in the United States; today there are more than 2,000. A once-fledgling, clumsy movement, craft beer has become ubiquitous nationwide and even includes a honey ale brewed at the White House. Powered by millions of savvy, devoted consumers and raking in billions of dollars annually for producers and retailers, the movement has changed the industry landscape and the international reputation of American beer, upended the big beer giants that once seemed untouchable, and altered forever drinking habits, closet hobbies, and bar conversation. But the epic narrative of this class of brew has never been chronicled in one volume — until now.
Based on interviews with all of the biggest and most influential names in craft brewing since the 1970s — including brewers, critics, and marketers — The Audacity of Hops brims with charming, remarkable stories, which together weave a very American business tale, one of formidable odds and refreshing success.
The Audacity of Hops will be the holiday and birthday gift for every craft beer lover. Entertaining, informative, and accessible, this book is the first of its kind: the definitive history of the other American revolution.
Charting the birth and growth of craft beer across the United States, Tom Acitelli offers an epic, story-driven account of one of the most inspiring and surprising American grassroots movements. In 1975, there was a single craft brewery in the United States; today there are more than 2,000. Now this once-fledgling movement has become ubiquitous nationwide — there's even a honey ale brewed at the White House. This book not only tells the stories of the major figures and businesses within the movement, but it also ties in the movement with larger American culinary developments. It also charts the explosion of the mass-market craft beer culture, including magazines, festivals, home brewing, and more. This entertaining and informative history brims with charming, remarkable stories, which together weave a very American business tale of formidable odds and refreshing success.
About the Author
Tom Acitelli has written widely about beer, including as a regular contributor to All About Beer, the brewing industrys leading trade magazine. He was a senior editor at the New York Observer, New York Citys leading weekly newspaper, for five years. Acitelli has also written for the New York Times, the New York Post, Town & Country, and Redbook.