Synopses & Reviews
The world has changed, and with it the craft of writing. In addition to the difficulties of putting pen to paper, authors must now contend with a slew of new media. This has forever altered the relationship between writers and their readers, their publishers, and their work. In an era when authors are expected to do more and more to promote their own work, Booklife
steers readers through the bewildering options:
-What should authors avoid doing on the Internet?
-How does the new paradigm affect authors, readers, and the fundamentals of book publication?
-Whats the difference between letting Internet tools use you and having a strategic plan?
-How do authors protect their creativity while still advancing their careers?
-How do you filter out white noise and find the peace of mind to do good work?
Award-winning author, editor, and Web-entrepreneur Jeff VanderMeer shares his twenty-five years of experience to reveal how writers can go about:
-Using new media: blogs, Facebook, Twitter, MySpace, YouTube, podcasts, and IM
-Effectively networking in the modern era (why its not all about you)
-Understanding the lifecycle of a book and your role in the publication process
-Finding balance between your public and private lives and personas
-Creating a brand and identity tied to your strengths and your writing
-Working with your publisher: editors, publicists, marketing, and sales
-Taking the long view: establishing short- and long-term professional goals
-Getting through rejection and understanding the importance of persistence
-Enjoying and enhancing your creative process and more
"Author and blogger VanderMeer (Finch) outlines ways for writers to harness both the emerging power of the Internet and their own creativity in this informative guide. VanderMeer differentiates between a 'Public Booklife' (marketing the book and the writer) and a 'Private Booklife' (strategies to help get words on the page) and suggests that one's ideal Booklife is a dynamic balance of the two. Even though the Web's landscape is constantly shifting, his hints about ways to maximize a writer's exposure including weighing the pros and cons of Facebook, MySpace and Twitter can certainly be applied to future social networking sites and blogs. The tips for creating a flourishing Public Booklife will appeal to a wide variety of writers, from those just starting out to those trying to navigate the changing world of book publishing, while the Private Booklife section seems more tailored to new authors. With anecdotes from VanderMeer's own life as a writer, reviewer and blogger, as well as input from agents, editors and publicists, this guide will surely help writers traverse the often difficult journey from first draft to finished product." Publishers Weekly (Copyright Reed Business Information, Inc.)
Offering timely advice in an era when the burden of production and publicity frequently falls on authors, this essential reference reflects on methods for being focused, productive, and savvy in the craft of writing. Discussing a wide range of essential topics for self-promoting authors, this important guide explores questions such as How can authors use social media and the internet? How does the new online paradigm affect authors, readers, and the book industry? How can authors find the time to both create and promote their work? and What should never be done? Through good-humored encouragement, practical tips of the trade culled from 25 years of experience as a writer, reviewer, editor, publisher, agent, and blogger are shared. Including topics such as personal space versus public space, deadlines, and networking, the benefits of interacting with readers through new technologies is revealed.
About the Author
Jeff VanderMeer has been involved in the publishing industry for more than twenty-five years and in many capacities. His award-winning novels have been published in fifteen languages and his nonfiction has appeared in the Washington Post, the Barnes & Noble Review, and the Huffington Post. He is a regular contributor to Amazons book blog Omnivorous and his short fiction has appeared in Wired. He is an editor of anthologies for Bantam, Pan Macmillan, and Tachyon (The New Weird, Steampunk). He has conducted master-classes and given workshops all over the world including at the Brisbane Arts Center in Australia and the University of California at San Diego. VanderMeer is also a frequent guest at such multi-media venues as Utopiales in France, the Bumbershoot Festival in Seattle. He lives in Tallahassee, Florida.