Synopses & Reviews
'Learn the beautiful art of calligraphy with this convenient, comprehensive lettering kit. Acclaimed calligraphers Arthur Newhall and Eugene Metcalf walk you through the lessons, offering easy-to-follow instructions and helpful tips for each new style. You will gain a solid understanding of calligraphy basics with information about the tools of the trade and in-depth instructions about pen angles, hand positions, and more. The instruction book covers a variety of hands, including Sans Serif, Roman, Chancery Cursive, Uncial, Black Letter, and Batarde alphabets. And in addition to the project book, the kit includes all the tools and materials you need to get started learning a useful artistic skill, making it the perfect introduction for anyone who’s ever wanted to learn the fascinating art of creating beautiful calligraphic letters.
Warning! This product is intended for use by ages 13 and older and is not intended for use by children.
Synopsis
- Each kit includes a 32-page project book with step-by-step instructions for mastering an artistic area- Books help artists progress to more challenging projects while providing ideas for original works- All titles make perfect gifts for aspiring artists
About the Author
Arthur Newhall had a unique and varied background in the lettering and graphic design fields. His work included type designing, theater lobby displays, movie titles, sign painting, advertising art, lettering for reproduction, and art for screen printing. He also worked as art director for an advertising agency. All of these disciplines added to the refinement of his calligraphy skills. A stickler for precision and style, Newhall was always ready to help and guide the novice as well as the professional. He was one of the innovators of one of the most spectacular letter styles ever created--the Cartoon Casual--as well as a Modern Script of the 40s and 50s.
Eugene Metcalf's career as an artist-designer has been punctuated by national and international awards. Metcalf's natural talent in the various art fields has established him as a top calligrapher and designer. Lettering design became a specialty leading him to the creation of logos with a variety of commercial applications. Of his more than 30 years in the commercial art industry, almost half of them were spent as art director and top designer for major outdoor advertising companies in the Los Angeles area. In the past several years, Metcalf has been a freelance artist in the full spectrum of commercial art, including national magazine covers.