Synopses & Reviews
Newly revised with the latest market trends and growth opportunities
In The Clean Tech Revolution, authors Ron Pernick and Clint Wilder identify the major forces that have pushed clean tech from back-to-the-earth utopian dream to its current revolution among the inner circles of corporate boardrooms, on Wall Street trading floors, and in government offices around the globe. By highlighting eight major clean-tech sectors—solar energy, wind power, biofuels and biomaterials, green buildings, personal transportation, the smart grid, mobile applications, and water filtration—they uncover how investors, entrepreneurs, and individuals can profit from this next wave of technological innovation. Pernick and Wilder shine the spotlight on the winners among technologies, companies, and regions that are likely to reap the greatest benefits from clean tech—and they show you why the time to act is now.
Review
“If you want to understand clean tech, this book is the place to start.” Robert Hambrecht, Managing Director, WR Hambrecht + Co
Review
“Should be required reading for any responsible citizen of this planet.” Guy Kawasaki, Managing Director, Garage Technology Ventures, and Author of The Art of the Start
Review
“Pernick and Wilder provide a practical guide to becoming involved in Americas next great entrepreneurial frontier.” Nancy E. Pfund, Managing Director, JPMorgan
Review
A readable, straightforward guide to earth-friendly business strategies. BusinessWeek.com
Review
“[A] clear, intelligently written roadmap to this new frontier. . . . particularly valuable to entrepreneurs, individual investors and venture capitalists.” Pittsburgh Post-Gazette
Review
“Enthusiasm for Clean Tech, which the authors define as anything that increases performance while reducing waste, has moved into..mainstream. ” Newsweek
Synopsis
Developing clean technologies is no longer a social issue championed by environmentalists; it's a moneymaking enterprise moving solidly into the business mainstream. Groundbreaking and authoritative, The Clean Tech Revolution must be read to understand and profit from the clean technologies that are reshaping our ever-changing world. This edition has been newly revised and updated with the latest clean technologies and the companies to watch.
"One of the book's key strengths, simple as it is, is Pernick and Wilder's clear definition of what "green" really means in the context of technology-both in terms of sustainability and potential profits."-BusinessWeek
--Pittsburgh Post-Gazette
About the Author
Ron Pernick is cofounder and managing director of Clean Edge, a clean-tech research and publishing firm that produces reports, events, and stock indexes. He also lectures at Portland State University.
Clint Wilder, contributing editor at Clean Edge, has covered the high-tech and clean-tech industries as a business journalist for more than two decades. Both authors are frequent speakers at industry events.
Tech Q&A
Read the Tech Q&A with Ron Pernick