Synopses & Reviews
DESIGN BASICS: 2D and 3D presents art fundamentals concepts in full two- to four-page spreads, making the text practical and easy for you to refer to while you work. Filled with hundreds of stunning examples of successful two- and three-dimensional design, this how-to book explains design theory and gives you the tools necessary to create successful designs.
Pentak, Roth, and Lauer's textbook provides students with anintroduction to design across a wide range of media and practices. It is illustrated with full-color and black-and-white examples fromart, design, nature, and popular culture. Throughout the text, the authors use two paintings with similar subject matter but differentrealism and abstraction--Jean-Léon Gérome's The Dual after the Masquerade (1857-1859) and Picasso's Harlequin (1915)--to compare andcontrast visual elements and style. The materials are organized into three sections--design principles, design elements, andthree-dimensional design--and the text includes online access to CourseMate, an interactive learning, study, and exam preparation toolfeaturing video demonstrations, tutorials, chapter quizzes, research assignments, and design projects.Annotation ©2014 Ringgold, Inc., Portland, OR (protoview.com)
About the Author
Richard Roth received his BFA from The Cooper Union and his MFA from Tyler School of Art. He is a Professor in the Painting and Printmaking Department at Virginia Commonwealth University. He is co-author of COLOR BASICS and co-editor of BEAUTY IS NOWHERE: ETHICAL ISSUES IN ART AND DESIGN. Roth is an artist and designer with an international exhibition record. He has been the recipient of fellowships from the Ohio Arts Council, the Virginia Museum of Fine Arts, and the National Endowment for the Arts. David A. Lauer is Emeritus Professor of Art at the College of Alameda.
Table of Contents
Part I: DESIGN PRINCIPLES. 1. Design Process. 2. Unity. 3. Emphasis and Focal Point. 4. Scale/Proportion. 5. Balance. 6. Rhythm. Part II: DESIGN ELEMENTS. 7. Line. 8. Shape/Volume. 9. Pattern and Texture. 10. Illusion of Space. 11. Illusion of Motion. 12. Value. 13. Color. Part III: 3D. 14. 3D Design Introduction. 15. Ideas and Approaches. 16. 3D Design Elements. 17. 3D Design Principles. 18. Material. 19. Structure. 20. Function. 21. Figuration. 22. Forming and Fabrication. Glossary. Bibliography. Photographic Sources. Index.