Synopses & Reviews
DESIGN BASICS is a best-selling text for the two-dimensional design course. DESIGN BASICS presents art fundamentals concepts in full two- to four-page spreads, making the text practical and easy for students to refer to while they work. This modular format gives instructors the utmost flexibility in organizing the course. Visual examples from many periods, peoples, and cultures are provided for all elements and principles of design. The diversity of illustrations now includes more examples from visual culture encouraging students to see these principles in the world around them. Icons appearing throughout the book prompt students to access ArtExperience Online (a dynamic Web site integrated with the textbook), which contains studio art demonstrations and interactive exercises that help students explore the foundations of art.
Filled with hundreds of stunning examples of successful two dimensional design, this how-to book explains design theory and gives you the tools necessary so you can create successful designs yourself. DESIGN BASICS presents art fundamentals concepts in full two- to four-page spreads, making the text practical and easy for you to refer to while you work.
About the Author
David A. Lauer is Emeritus Professor of Art at the College of Alameda.Stephen Pentak is Emeritus Professor of Art at Ohio State University and recently taught design courses in Cortona, Italy, in association with the University of Georgia. He is coauthor of Color Basics (Wadsworth 2004). He is also a painter with recent exhibitions at Linda Schwartz in Cincinnati, Susan Street in San Diego, and Kathryn Markel in New York. He is also the recipient of an Ohio Arts Council Fellowship for 2002.
Table of Contents
'\"This book is very in-depth and clear in its approach to the design principles it addresses. In comparison to other books I have seen and used, this text takes more time in really explaining things and giving good visual examples.\"\"I found the image selection refreshing, they pushed the limits of what is presented in general foundations classes?the book becomes engaging!\"\"In general, the writing is very engaging. This text is appealing, because the writing gets to the point quickly and generally makes the concepts of design quite understandable. I find the writing, combined with the selected images to be very motivational, stimulating the imagination easily toward creative thinking and artistic expression.\"\"I think the CD-ROM exercises, demonstrations, and question and answer activities are a great addition. The ArtExperience Fundamentals CD-ROM [now incorporated into ArtExperience Online] is a good tool for teaching these concepts.\"\"I really like the videos on the CD-ROM [now ArtExperience Online]; they are very informative and great for students to watch on their own time. . . . A great resource.\"\n