Synopses & Reviews
Comprehensive and insightful. Jose A. Castro, Member, The Conference Board's Business/Education Council No one has a better understanding of the 'hows' and 'whys' of business and education working together than Gayle Jasso. She has proven her ability to work effectively in the corporate world as well as within school districts. Wayne Carlson, Retired Director of Partnership Programs Los Angeles Unified School District Now, more than ever, you're looking for nontraditional ways of funding your school's programs, raising the public's interest, and involving the community in your school. How can you accomplish all these goals? Jasso's timely answer is to tap the resources of the corporate and business world. That's the message and the method in this new, user-friendly guidebook. It's filled with the kind of down-to-earth, practical advice you need to uncover, obtain, and make the most of all kinds of resources (not just money!) from corporations and businesses. Learn how to mine these riches: * Human resources * Influence and information * Money and material resources * Programs and partnerships * In-kind contributions * Leadership Learn how to forge lasting, reciprocal relationships with corporations and businesses so that you can continue to count on their support. Based on her more than 15 years in the corporate banking world, Gayle Jasso's book shows you exactly how to work the corporate system to benefit your students, your school, and the community.
Synopsis
Practical and user-friendly, this volume offers guidance to schools and school districts regarding 12 kinds of resources (including money) that corporations and local businesses can make available to the community in the United States. The author discusses the pros and cons of acquiring and using each resource, and explains how to forge lasting working relationships with the corporations to foster future contributions.