Synopses & Reviews
Gender, Race and Class in Media examines the mass media as economic and cultural institutions that shape our social identities. Through analyses of popular mass media entertainment genres, such as talk shows, soap operas, television sitcoms, advertising and pornography, students are invited to engage in critical mass media scholarship. A comprehensive introductory section outlines the book's integrated approach to media studies, which incorporates three distinct but related areas of investigation: the political economy of production, textual analysis and audience response. The readings include a dozen new original essays, edited for maximum accessibility. The book provides:
- A comprehensive, critical introduction to Media Studies
- An analysis of race that is integrated into all chapters
- Articles on Cultural Studies that are accessible to undergraduates
- An extensive bibliography and section on media resources
- Expanded coverage of "queer" representations in mass media
- A new section on the violence debates
- A new section on the Internet
Together with new section introductions, these provide a comprehensive critical introduction to mass media studies.
- Authority. Original essays and important reprinted articles from renowned scholars comprise this comprehensive and diverse volume
bull; Accessibility. Work in cultural studies and queer theory is made accessible to undergraduate students lt; br>
- Authority. Original essays and important reprinted articles from renowned scholars comprise this comprehensive and diverse volume- Accessibility. Work in cultural studies and queer theory is made accessible to undergraduate students- Activist Philosophy. Extensive bibliography and media resources encourage conscientious activism.- Integrated analysis. Race is examined throughout the text rather than treated in a separate chapter.
Incisive analyses of mass media including such forms as talk shows, MTV, the Internet, soap operas, television sitcoms, dramatic series, pornography, and advertising-enable this provocative new edition of Gender, Race and Class in Media to engage students in critical mass media scholarship. Issues of power related to gender, race, and class are integrated into a wide range of articles examining the economic and cultural implications of mass media as institutions, including the political economy of media production, textual analysis, and media consumption.