Synopses & Reviews
"Fujio Mitarai is one of the ablest, most clear-sighted corporate chieftains in the global economy today. Whether cutting unprofitable businesses, pursuing precedent-breaking partnerships or pushing path-breaking manufacturing innovations, Mitarai has immensely improved Canon's financial condition. This must-read book details how Mitarai achieved great success in a most difficult environment."
-- Steve Forbes, President & CEO, Forbes Inc.
How Canon Got Its Flash Back is a fascinating?book that show how one blue-chip tech company is riding out the bad times in style. While the earnings of most Japanese tech companies have gone up and down over the past decade, Canon's growth has held steady.
This book discusses the East-West style management strategies of its current president Fujio Mitarai (nephew of the founder, Takeshi Mitarai) that have turned Canon into a winner despite an increasingly dreary global economy. Mitarai was chosen as one of the world's top 25 managers in 2001 by leading US magazine BusinessWeek. Since taking office in 1995, Mitarai was viewed as a model for executives of large corporation throughout the world.
Review
“…a documentary of the rise of a successful Japanese manufacturing organisation…” (Human Resources, July 2004)
Synopsis
"How Canon Got Its Flash Back is a fascinating book that show how one blue-chip tech company is riding out the bad times in style. While the earnings of most Japanese tech companies have gone up and down over the past decade, Canon's growth has held steady.
This book discusses the East-West style management strategies of its current president Fujio Mitarai (nephew of the founder, Tsuyoshi Mitarai) that have turned Canon into a winner despite an increasingly dreary global economy. Mitarai was chosen as one of the world's top 25 managers in 2001 by leading US magazine "BusinessWeek. Since taking office in 1995, Mitarai was viewed as a model for executives of large corporation throughout the world.
Synopsis
Canon is one of the world?s top companies. From a small optical workshop set up by three Japanese entrepreneurs, Canon has grown into one of the world?s largest high-tech companies. How Canon Got Its Flash Back: The Innovative Turnaround Tactics of Fujio Mitarai tells the remarkable story of Canon?s success, from marketing its first cameras up to the present work in high-tech gear such as laser printers and flat-panel displays. The company?s global growth is carefully detailed - from one factory in Tokyo to its push into the US, Europe, Asia and the rest of the world.
The road has not been easy, with Canon overcoming many setbacks in developing its state-of-the-art technology. This exceptional book analyzes how Canon and Mr. Mitarai have overcome the multiple challenges of the past, present and future by pioneering new technologies, new product techniques and new management strategies on its road to success.
About the Author
Established in 1876, Nihon Keizai Shimbun, Inc. (NIKKEI) has forged a reputation for fair and impartial journalism, both in Japan and abroad. Today, we are expanding our sphere of influence by focusing on our core business ? newspaper publishing ? while simultaneously reinforcing our capabilities to meet the growing demand for digital information.
In addition to publishing five newspapers ? among them the world?s largest business daily, The Nihon Keizai Shimbun ? NIKKEI supplies comprehensive business and economic coverage through a variety of vehicles, ranging from electronic media and data services to broadcasting, publishing, and events. By amplifying our international coverage with a particular focus on Asia, we are working to create an infrastructure capable of filling global news demands.
Table of Contents
Prologue: "Well, It's Finally Come to This".
Chapter 1. Prelude to a Reformation.
Chapter 2. Turning Conventional Wisdom on Its Head: The Production Reformation.
Chapter 3. How Canon Revitalized Development.
Chapter 4. Unchanged at the Core.
Chapter 5. Going Global.
Chapter 6. The Meaning of Canon's Transformations.
Chapter 7. An Interview with the President.
Epilogue.
Index.