Synopses & Reviews
Every salesperson would like to join the league of champions, that top 1% of selling stars who bring in over half the total sales at many companies. And now they can, with this powerful guide that uncovers the secrets of the selling elite.
How Champions Sell sets forth 27 strategies and 1,000 sales improvement ideas that everyone -- from beginners to seasoned pros -- an use to sell like a champion. Each chapter shares diagnostic exercises that help readers select, customize, and incorporate each strategy to their own situation. They'll learn how to:
- provide great value to customers
- distinguish themselves from the competition
- position themselves powerfully -- act like a champion and be a champion
- have a positive personality
- use "new business development" techniques to generate new business and sales -- and more!
According to Baber, sales champions "embark on a 'mission' of improving customer service and delivering higher quality and perceived value, even when others think it impossible. Customers believe what champions sell is much more helpful or profitable to them than what their competitors sell, regardless of the price". For anyone looking to join the elite 1% of selling stars, this book provides sure entry -- and a guaranteed championship selling season!
Description
Includes bibliographical references (p. 273-274) and index.