Synopses & Reviews
Why are so few radio and television stations currently owned by African Americans?
The airwaves are public resources; they belong to the people. And yet minorities, who form 33 percent of the population, control only 3 percent of the broadcast media. African Americans own less than 1 percent of all television station in the country. How did we reach this point?
In I See Black People, journalist Kristal Brent Zook talks with the people who have struggled to retain an independent voice within the media despite the consolidations that have swept through the industry. Zook tells the story of Dorothy Brunson, one of the first African American women to own a radio station in America, and Catherine Liggins Hughes who faced overwhelming challenges establishing Radio One but ultimately became the first black woman in the country to own a publicly traded company. Set against these rare examples of success are people like Robert Short, who lost his Syracuse station in 2000 and describes the negative impact that this had on his local community. And Chauncey Bailey, who made it his life’s work to bring local African American programming to Oakland, California, but was tragically murdered earlier this year while working on a story.
I See Black People makes a powerful case that ownership does matter. When the media fails to reflect the diversity of its audience, it is inevitably the voices of the least powerful that vanish first from the airwaves.
Synopsis
I See Black People starts in Detroit in 1975 with the foundation of America's first black-owned television station. Kristal Brent Zook tells the little-known stories of Clara McLaughlin in East Texas, the first black woman to own a television station, and of Booker Wade in Oakland, California, who currently owns and operates one of the two last African American-controlled public television stations in the country. She contrasts the failure of the Black Family Channel, the World African Network, and Russell Simmons's Fabulous TV with the story of Catherine Hughes, founder of Radio One and TV One. Hughes's tenacious rise to power is legendary--she aggressively acquired radio stations, becoming the first black woman to head a firm publicly traded on the stock exchange. In 2004, Radio One launched TV One in partnership with Comcast. While securing its place in the marketplace, the company is now just 20 percent black owned. By offering insight into the failures of public policy that have impeded black access to ownership through the last thirty years, Zook explores the current state of the media and questions its direction.
Synopsis
I See Black People is a narrative history of the behind-the-scenes politics of black television and radio ownership, including the stories of the failure of the Black Famlly Channel, The World African Network, and Russell Simmons Fabulous TV, as well as that of Catherine Hughes, whod aggressively acquired radio stations, becoming the first black woman to head a firm that publicly traded on the stock exchange. While securing its place in the marketplace, the company is now 20 percent black owned. By offering insights into the failure of public policy that have impeded black access to ownership through the last thirty years, the author explores that current state of black media and questions its direction.
About the Author
Kristal Brent Zook, Ph.D., is an associate professor of journalism at Hofstra University and an award-winning contributing writer with Essence magazine. She is the author of Color by: The Fox Network at the Revolution in Black Television and Black Women’s Lives: Stories of Power and Pain. She lives in New York City.