Synopses & Reviews
Designed for courses in Creativity, Two-, Three- or Four-Dimensional Design,
Launching the Imagination offers a comprehensive framework on which students, teachers, and administrators can build. The approach in this second edition is refined, distilled, and updated, using over 600 examples drawn from traditional and contemporary sources.
Profiles with interviews of artists and designers introduce students to working processes, career choices, and criteria for excellence from a remarkable group of masters.
Launching the Imagination is available in a comprehensive volume treating 2D design, Creativity and Problem-solving, 3D design, and time-based (4D) design; or in split volumes containing either 2D or 3D design, plus the material on Creativity and Problem-solving.
Launching the Imaginations Core Concepts in Art CD-ROM, version 2.0, which engages students interactively with the elements and principles of art through numerous interactive exercises, has been re-organized and expanded. A copy of this CD-ROM is included free with every copy of the textbook purchased from McGraw-Hill, a student-value of over $30, and is also available individually through your local bookstore.
Synopsis
This new text for Art Fundamentals courses introduces students to the elements of design in a unique and contemporary context. Launching the Imagination is the only text that explains the practical substance of 2-, 3-, and 4D (or time-based) design. Add to this ground-breaking coverage a detailed discussion of the creative process and you have the first fundamentals text completely written and developed for the 21st century.
NOTE: The parts are color coded in Launching as follows: Part 1 (2D) = Red Border, Part 2 = Green Border, Part 3 (3D) = Blue Border, and Part 4 (4D) = Purple Border. Also, Launching the Imagination is available in a 2D (Parts 1 and 2) version as well as a 3D (Parts 2 and 3) version. The 4D coverage is only available in the comprehensive text.
Table of Contents
PrefaceIntroduction**PART 1: TWO-DIMENSIONAL DESIGN*CHAPTER 1: BASIC ELEMENTSLine ShapeTextureValueProfile: Phillia Yi, PrintmakerCHAPTER 2: THE ELEMENT OF COLOR Color TheoryColor PhysicsColor InteractionDefining ColorColor SchemesComposing with ColorColor, Emotion, and ExpressionProfile: Ann Baddley Keister, Fiber ArtistCHAPTER 3: PRINCIPLES OF TWO-DIMENSIONAL DESIGNUnity and VarietyBalanceScale and ProportionRhythm Emphasis Creating the Illusion of SpaceDynamic Space: Constructing MulanThe Illusion of MovementDetermining PrioritiesProfile: Ken Stout, PainterPART 2: CONCEPTS AND CRITICAL THINKINGCHAPTER 4: CULTIVATING CREATIVITYDesign and Creativity Seven Characteristics of Creative ThinkingGoal SettingTime ManagementProfile: Nancy Callahan, Artist, and Diane Gallo, WriterCHAPTER 5: PROBLEM SEEKING AND PROBLEM SOLVINGProblem SeekingConvergent and Divergent ThinkingBrainstormingVisual ResearchVariations on a ThemeAn Open MindProfile: Heidi Lasher-Oakes, SculptorCHAPTER 6: DEVELOPING CRITICAL THINKINGEstablishing CriteriaForm, Subject, and ContentsStop, Look, Listen, Learn Types of CritiquesDeveloping a Long-Term ProjectTurn Up the Heat: Pushing Your Project's PotentialConcept and CompositionAccepting ResponsibilityProfile: Bob Dacey, IllustratorCHAPTER 7: CONSTRUCTING MEANINGBuilding BridgesPurpose and IntentContextConnectionsDramaAesthetics and AnestheticsProfile: Ken Botnick, Graphic DesignerPART 3: THREE-DIMENSIONAL DESIGNCHAPTER 8: ELEMENTS OF THREE-DIMENSIONAL DESIGNDefining FormForm and FunctionOrthographic ProjectionDegrees of DimensionalityLinePlaneVolumeMassSpaceTextureLightColorTimeThe complexity of Three-Dimensional DesignProfile: Rodger Mack, SculptorCHAPTER 9 PRINCIPLES OF THREE-DIMENSIONAL DESIGNUnity and VarietyBalance Scale ProportionEmphasisRepetition and Rhythm Profile: David MacDonald, Ceramicist CHAPTER 10: MATERIALS AND METHODS Choice of MaterialsConnectionsTransitionsTraditional Materials, Contemporary UsesStudent MaterialsMaterials and MeaningsProfile: Todd Slaughter, SculptorCHAPTER 11: PHYSICAL AND CEREBRALConstructed Thought Physical forcesCerebral Qualities of Sculptural ObjectsContemporary Questions, Contemporary AnswersExpressing Ideas in Physical FormProfile: Rick Paul, SculptorPART 4: TIME DESIGNCHAPTER 12: ASPECTS OF ELEMENTS OF TIME Building BlocksDurationTempoIntensityScopeSettingChronology Schindler's List: Content and CompositionProfile: Sharon Greytak, FilmmakerCHAPTER 13: NARRATIVE AND NON-NARRATIVE Tell Me a StoryWorking with Multiple ImagesEstablishing BoundariesCausalityStory and Style in Citizen KaneThe 15-second Narrative Non-NarrativeProfile: Jerome Witkin, PainterCHAPTER 14: INTERDISCIPLINARY ARTSExploring the Visual BookInstallation ArtPerformance ArtAdvantages of Interdisciplinary ArtProfile: Abelardo Morell, PhotographerGlossaryCreditsIndex*Each chapter includes: Key Questions interspersed throughout, Summaries, and Key Terms**Each Part concludes with Multimedia Resources guide.For student independent study: the Multimedia Resources guide suggested relevant exercises on the Online Learning Center (OLC) and the Core Concepts in Art CD-ROM.For instructors: the Multimedia Resources guide suggests additional resources available on the password-protected teachers OLC and the Instructors Resources CD-ROM such as projects and other assignments.