Synopses & Reviews
Today, photographers can make every image pay and pay again by controlling and pricing the rights to their work. In Licensing Photography, a veteran photographer and a respected attorney team up to present the complex subject of licensing of clear, understandable terms. With this step-by-step guide, readers will be able to forge successful, legally sound, and profitable agreements. Digitial imaging and Internet technology mean the market for licensing is bigger than everand Licensing Photography helps every photographer get a piece of the pie. All the tools a photographer needs to craft licensing agreements, price licenses, and negotiate fees Real-life examples, sample agreements, Q&A section, plus legal advice in layman's terms
A veteran photographer and an intellectual property attorney explain licensing in layman's terms.
About the Author
Richard Weisgrau, a professional photographer, operated one of Philadelphias largest commercial photography studios for over fifteen years. He then served as executive director of ASMP (American Society of Media Photographers). He has negotiated within a continuum from the small services contract to major industry agreements and political deals. He has taught the subject nationwide and has published numerous books on the business side of photography, including The Real Business of Photography, The Photographers Guide to Negotiating, and Licensing Photography. He lives in Narbeth, Pennsylvania.