Synopses & Reviews
andlt;Bandgt;and#8220;The essential handbook for thinking and talking Democraticand#8212;must reading not only for every Democrat but for every responsible citizenand#8221; (Robert B. Reich, former Secretary of Labor and author of andlt;Iandgt;Beyond Outrageandlt;/Iandgt;).andlt;/Bandgt;andlt;BRandgt; andlt;BRandgt;Voters cast their ballots for what they believe is right, for the things that make moral sense. Yet Democrats have too often failed to use language linking their moral values with their policies. The Little Blue Book demonstrates how to make that connection clearly and forcefully, with hands-on advice for discussing the most pressing issues of our time: the economy, health care, womenand#8217;s issues, energy and environmental policy, education, food policy, and more. Dissecting the ways that extreme conservative positions have permeated political discourse, Lakoff and Wehling show how to fight back on moral grounds and in concrete terms. Revelatory, passionate, and deeply practical, The Little Blue Book will forever alter the way Democrats and progressives think and talk about politics.
Review
"This book is a game-changer, one that will enable Democrats to regain their language and to stop mimicking Republican ideas and rhetoric." and#8212;Diane Ravitch, author of andlt;Iandgt;The Death and Life of the Great American School Systemandlt;/Iandgt;andlt;BRandgt; andlt;Iandgt;andlt;/Iandgt;
Review
"George Lakoff is the progressive movement's Jedi master of language. The Little Blue Book tells us how to say what we need to say to bring about the policy changes Americans need." --Van Jones, author of Rebuild the Dream
Review
and#8220;Republicans offer values. Democrats offer policies. Guess what? Values often win, even when the policies are more popular. Itand#8217;s about time Democrats learned how talk (and think) in terms of the underlying values that make them Democrats -- values that are more widely shared by Americans than the values Republicans espouse. Hereand#8217;s the essential handbook for thinking and talking Democratic and#8211; must reading not only for every Democrat but for every responsible citizen.and#8221; and#8212;Robert B. Reich, Chancellorand#8217;s Professor of Public Policy, University of California, Berkeley, and author of andlt;Iandgt;Beyond Outrageandlt;/Iandgt;
Review
and#8220;Iand#8217;ve always learned a lot from Lakoff and you will too.and#8221; and#8212;George Soros
Review
and#8220;If you only preach to the choir, youand#8217;ve no need for andlt;Iandgt;The Little Blue Bookandlt;/Iandgt;. But if you want to reach people you donand#8217;t agree with, read this book!and#8221; and#8212;Joan Blades, founder of Moveon.org
Review
and#8220;George Lakoffand#8217;s willingness to share his unmatched understanding of the way language impacts politics is a precious gift to his fellow progressives. In this election year, andlt;Iandgt;The Little Blue Book andlt;/Iandgt;is a must-read.and#8221; and#8212;Bob Edgar, President of Common Cause
Review
"Blending insight and rigor, Lakoff and Wehling have produced a Rosetta Stone that translates progressive ideas into fundamental human values that will resonate with Americans of all backgrounds and beliefs." and#8212;Michael Brune, executive director, Sierra Club
Review
and#8220;With their "Little Blue Book", Lakoff and Wehling are giving andnbsp;Democrats and andnbsp;Progressives andnbsp;a gift -- theandnbsp; toolsandnbsp; to inspire Americans by using the moral language of our democratic values of caring for each other andandnbsp;building and protecting our community. Our leaders , Obama included, must stop falling in to right wing traps and repeating their language and frames. andnbsp;Our vision is far better than the right wing. andnbsp;Use this book, and earn from Lakoff and Wehling how we can best communicate for a future we all deserve and need.and#8221; and#8212;Don Hazen, Executive Editor, AlterNet.org
Review
and#8220;andlt;Iandgt;The Little Blue Bookandlt;/Iandgt; gives progressives not just invaluable tools but, more importantly, an infusion of the hope desperately needed to fix our broken politics. By mapping the political brain, Lakoff and Wehling have shown Democrats the surest way to find their spines.and#8221; and#8212;Ken Cook, President, Environmental Working Group
Review
and#8220;George Lakoff is the progressive movement's Jedi master of languageandlt;Iandgt;. The Little Blue Bookandlt;/Iandgt;andnbsp;tells us how to sayandnbsp;what we need to say to bring about the policy changes Americans need.and#8221;andnbsp; and#8212;Van Jones, author of andlt;Iandgt;Rebuild the Dreamandlt;/Iandgt;andlt;Iandgt;andlt;/Iandgt;
Synopsis
"The essential handbook for thinking and talking Democratic--must reading not only for every Democrat but for every responsible citizen" (Robert B. Reich, former Secretary of Labor and author of Beyond Outrage)."The essential handbook for thinking and talking Democratic--must reading not only for every Democrat but for every responsible citizen" (Robert B. Reich, former Secretary of Labor and author of Beyond Outrage). Voters cast their ballots for what they believe is right, for the things that make moral sense. Yet Democrats have too often failed to use language linking their moral values with their policies. The Little Blue Book demonstrates how to make that connection clearly and forcefully, with hands-on advice for discussing the most pressing issues of our time: the economy, health care, women's issues, energy and environmental policy, education, food policy, and more. Dissecting the ways that extreme conservative positions have permeated political discourse, Lakoff and Wehling show how to fight back on moral grounds and in concrete terms. Revelatory, passionate, and deeply practical, The Little Blue Book will forever alter the way Democrats and progressives think and talk about politics.
Synopsis
“The essential handbook for thinking and talking Democratic—must reading not only for every Democrat but for every responsible citizen” (Robert B. Reich, former Secretary of Labor and author of Beyond Outrage).
Voters cast their ballots for what they believe is right, for the things that make moral sense. Yet Democrats have too often failed to use language linking their moral values with their policies. The Little Blue Book demonstrates how to make that connection clearly and forcefully, with hands-on advice for discussing the most pressing issues of our time: the economy, health care, women’s issues, energy and environmental policy, education, food policy, and more. Dissecting the ways that extreme conservative positions have permeated political discourse, Lakoff and Wehling show how to fight back on moral grounds and in concrete terms. Revelatory, passionate, and deeply practical, The Little Blue Book will forever alter the way Democrats and progressives think and talk about politics.
About the Author
andlt;Bandgt;George Lakoffandlt;/Bandgt; is Goldman Distinguished Professor of Cognitive Science and Linguistics at the University of California, Berkeley. He is the author of theandnbsp;andlt;iandgt;New York Timesandlt;/iandgt;andnbsp;bestseller andlt;iandgt;Don't Think of an Elephant!andlt;/iandgt;, among other works, and is Americaand#8217;s leading expert on the framing of political ideas.andnbsp;andlt;Bandgt;Elisabeth Wehlingandlt;/Bandgt; is a political strategist and author working in the U.S. and Europe. She is doing research in Linguistics at the University of California, Berkeley, on how politics is understood both in America and Europe.