Synopses & Reviews
McEachern "teaches by example." It is the text that uses examples and illustrations that students will recognize when they show up for class the first day because they already have at least 17 years of personal experience with economic choices, institutions, and events. Easy to understand and filled with lively real-world examples, MACROECONOMICS: A CONTEMPORARY INTRODUCTION, Ninth Edition, is your ideal introduction to the principles of macroeconomics. McEachern approaches the course by using many of the macroeconomic concepts that you've likely encountered in your own life experiences. These life experiences are then explained as economic concepts through interesting case studies and focused examples. The case studies are found throughout the text, giving you genuine insight into how economic principles work in the real world -- and the recent economic crisis is covered throughout. McEachern's approachable style is enhanced by the powerful learning tools you'll find on Aplia, a web-based educational program designed to improve your understanding and your grade.
Synopsis
Taking a "just-in-time" approach by introducing material just as it is needed to develop an argument, MACROECONOMICS: A CONTEMPORARY APPROACH, Eighth Edition, truly leads by example. In a decidedly non-condescending tone, McEachern assumes that students are already intuitively familiar with many economic concepts through their own life experiences. These life experiences are then explained to students as economic concepts with clear and interesting exposition, relevant case studies, and a clean focused design. The text's major applications take the form of case studies that are meant to be read and therefore are integrated into the flow of each chapter. With this eighth edition, the book's well-crafted approach is enhanced with resources--such as Aplia and CengageNOW--that will help your students improve their understanding and will help you streamline tasks and save valuable time.
About the Author
William A. McEachern began teaching large sections of economic principles shortly after joining the University of Connecticut, and a several years later he began offering teaching workshops around the country. The University of Connecticut Alumni Association conferred on him its Faculty Excellence in Teaching Award in 2000. He earlier won the Association's award for Distinguished Public Service. Professor McEachern has published books and monographs on public finance, public policy, and industrial organization. His research has also appeared in edited volumes, such as READINGS IN PUBLIC CHOICE ECONOMICS (University of Michigan Press), INTERNATIONAL HANDBOOK ON TEACHING AND LEARNING ECONOMICS (Edward Elgar Publishing), and RETHINKING ECONOMIC PRINCIPLES (Irwin Publishing), and in a variety of refereed journals, including ECONOMIC INQUIRY, NATIONAL TAX JOURNAL, QUARTERLY REVIEW OF ECONOMIC AND BUSINESS, JOURNAL OF INDUSTRIAL ECONOMICS, KYKLOS, ECON JOURNAL WATCH, and PUBLIC CHOICE. He is the founding editor of THE TEACHING ECONOMIST, a newsletter that for more than two decades has focused on teaching economics at the college level. Professor McEachern has advised federal, state, and local governments on policy matters, and has been quoted in media such as the NEW YORK TIMES, TIMES OF LONDON, WALL STREET JOURNAL, CHRISTIAN SCIENCE MONITOR, USA TODAY, and READER'S DIGEST. He was born in Portsmouth, New Hampshire, earned an undergraduate degree with honors from College of the Holy Cross, served three years as a U.S. Army officer, and earned an M.A. and Ph.D. from the University of Virginia.
Table of Contents
1. The Art and Science of Economic Analysis. 2. Some Tools of Economic Analysis. 3. Economic Decision Makers. 4. Demand and Supply Analysis. 5. Introduction to Macroeconomics. 6. Tracking the U. S. Economy. 7. Unemployment and Inflation. 8. Productivity and Growth. 9. Aggregate Expenditure. 10. Aggregate Expenditure and Aggregate Demand. 11. Aggregate Supply. 12. Fiscal Policy. 13. Federal Budgets and Public Policy. 14. Money and the Financial System. 15. Banking and the Money Supply. 16. Monetary Theory and Policy. 17. The Policy Debate: Active or Passive? 18. International Trade. 19. International Finance. 20. Developing and Transitional Economies.