Synopses & Reviews
This text uses cases to explain Management Information Systems concepts within an industry perspective. The cases are direct, real and written in the late '90's. Each chapter contains specific sections to thoroughly present and explain the relevant information systems and business concepts. Built upon extensive information technology sections, this text includes contextual elements such as actual financial information and analysis, the importance of data and the impact of technology on the manufacturing, marketing and distribution processes. An appropriate text for Management Information Systems.
Includes bibliographical references (p. 413-415) and index.
Table of Contents
1: Strategic Thinking/Fast-Food Industry.
2: Personal Productivity/Entrepreneurial Industry.
3: Solving Problems/Specialty Retail.
4: Operations and Transactions/Retail Sales.
5: Database Management: Airline Industry.
6: Networks and Telecommunications: Wholesale Industry.
7: Integration of Information: Automobile Industry.
8: Models and Decision Support: Computer Hardware Industry.
9: Decisions in Business Areas: Package Delivery Industry.
10: Complex Decisions and Artificial Intelligence: Small Franchise Industry.
11: Strategic Analysis: Travel Reservations Industry.
12: Systems Development: Government Industry.
13: Organizing Information Systems Resources: Financial Services Industry.
14: Information Management and Society: Health Care Industry.