Synopses & Reviews
Ethical misconduct can shipwreck your company. Avoid scandal with MANAGING RISKS FOR CORPORATE INTEGRITY: HOW TO SURVIVE AN ETHICAL MISCONDUCT DISASTER. Inside, you'll discover powerful insight into dealing with, and preventing, ethical disasters. You'll not only learn how to identify, illustrate, and define ethical misconduct; you'll get the expert's guide to preventing, mitigating, coping with, responding to, and surviving ethical disasters. In today's world, MANAGING RISKS FOR CORPORATE INTEGRITY: HOW TO SURVIVE AN ETHICAL MISCONDUCT DISASTER is a must-read for every business leader.
About the Author
Lynn Brewer is a former Enron executive and author of Confessions of an Enron Executive: A Whistleblower's Story. Since leaving Enron, Ms. Brewer has become an outspoken advocate for corporate integrity and has received numerous awards in recognition of her contributions to society. She is the Founder and CEO of The Integrity Institute which assesses and certifies the structural integrity at the request of organizations for the benefit of their stakeholders.Robert C. Chandler is Communication Division Chair and the Blanche E. Seaver Professor of Communication at Pepperdine University in Malibu, California. He is a nationally recognized scholarly researcher, corporate speaker and trainer, and seminar leader in the fields of organizational crisis communication, including ethical misconduct disasters; crisis management team selection, training, and leadership; communication and conflict; intercultural and multicultural communication dimensions, including workforce diversity; as well as employee and organizational communication assessment and enhancement.Dr. O. C. Ferrell (Ph.D., Louisiana State University) is Professor of Marketing and Creative Enterprise Scholar at the Anderson Schools of Management at the University of New Mexico. Dr. Ferrell's has a distinguished teaching career including being a Distinguished Professor of Business Ethics at the University of Wyoming, Marketing Chair at Colorado State University, Professor of Marketing and Business Ethics at the University of Memphis, professor at the University of Tampa, Texas A&M University, Illinois State University, and Southern Illinois University. His MBA and BA degrees are from Florida State University. Needless to say his teaching career is broad including courses up and down the marketing curriculum--both domestically and internationally. Dr. Ferrell is also an accomplished author with contributions within 17 books and more than 75 articles. Dr. Ferrell has served as an expert witness in many high-profile civil litigation cases related to marketing ethics. More recently he has assisted international corporations and worked with state regulatory agencies in modifying marketing programs to maintain compliance with both ethical and legal requirements. He has appeared on the NBC Today show and he has been quoted in national papers such as USA Today.
Table of Contents
1. Overview. 2. The Personal Disasters Behind the Headlines. 3. The Role of Leadership in Recognizing and Avoiding Organizational Misconduct. 4. Discovering and Assessing a Corporation's Ethical Condition. 5. Preventing Ethical Corporate Disasters Through Planning. 6. Disaster Prevention Answers: Culture, Programs, and Training. 7. Answering Questions and Responding to Ethical Crises. 8. Recovering From an Ethical Misconduct Disaster.