Synopses & Reviews
The organization responsible for producing nine world-renowned awards competitions, New York Festivals mission is to showcase the worlds newest and most exciting ideas in advertising-the best of which are presented in this book.
This perennially successful compilation contains full-color photographs of award-winning work from newspapers, magazines, billboards, web sites, and point of sale locations, including posters, packaging, photographs, and public service messages. Featured here are all the winners and finalists in the New York Festivals 2011 Design and Print Advertising Awards, the 2011 Global Awards for Healthcare Communications, and the 2011 Midas Awards for Financial Services Communications.
New York Festivals 18 is a superb reference book, an inspirational educational tool, and an illuminating look at how the U.S. and other countries approach advertising. Its a must-read for everyone in advertising, marketing, design, and corporate communications.
A compilation of award-winning communicative designs from around the world, New York Festivals 18 showcases the years newest and most exciting ideas in advertising. New York Festivals 18 contains full-color photographs of award-winning work from newspapers, magazines, billboards, web sites, and various point-of-sale locations—including posters, packaging, photographs, and public service messages—and is a must-read for anyone looking to the cutting edge in advertising, marketing, design, and corporate communications.
About the Author
New York Festivals (NYf) is an international awards company founded 1957. Recognizing The World's Best WorkTM in advertising, programming, design, and marketing, NYf honors creativity and effectiveness in global communications through seven different annual competitions. The comple