Synopses & Reviews
The authoritative guide to NLP for managers and executivesAn absolute masterpiece
Molden has yet again demonstrated, through his vivid examples, the transformation that the practical application of NLP can bring about in an organisation read this before your competitors do!
Neil White, BSc (Hons) MBA CEng FIMechE MI Mgt, Managing Director, ALSTOM Electrical Machines Ltd
Understanding and applying concepts like NLP is what makes executives successful. This book gives the competitive edge that most people spend their entire career searching for.
Paul LEstrange, Global Business Development, Vertical Inc.
This is an excellent book which demystifies NLP. It applies the philosophy and tools to the business world in a highly effective way. As both a Chartered Corporate Psychologist and a Master Practitioner in NLP I recommend it to any manager who wants to develop their personal leadership ability.
Professor John Potter, CEO, John Potter Global Consulting and Professor of Strategic Leadership, Centre for Leadership Studies, University of Exeter
David engages his audience with real-work examples and techniques that you can begin to use immediately. This book is for everybody - even those who think they know NLP.
Gayna Hart, Managing Director Quicksilva Software Solutions
What can NLP do for you and your business? It can ramp up team performance, improve your personal achievement, and work wonders on the levels of initiative, creativity and commitment in your company. In short, it can sharpen your competitive edge. How? This book gives you a tried and tested masterclass in using NLP to bring your organisation up to peak performance.
NLP is increasingly popular in the business world and beyond. And thats because it gets results. You can apply it across many critical areas of your business, from strategic planning, to creative thinking, to giving effective feedback to your team. You will not see substantial leaps in productivity and performance if you keep doing what youve always done, even if you learn to do it better. NLP Business Masterclass shows you how to think differently so that you come up with new and often surprising ways of doing things. Change like this can release unsuspected potential and bring your business success you never thought possible.
The Masterclass in achieving better business performance through NLP.
Synopsis
Companies today stand or fall, not by the efficiency of their processes and systems, but by the talent of their people. Organizations are realizing the need for leadership and creativity to underpin future success. Leaders and managers are seeking ways to get the best out of people, and the available solutions are varied and diverse. Neuro-Linguistic Programming (NLP) is one of the most advanced and comprehensive sets of people tools available today, increasingly in demand from the business sector.
This highly practical book offers a myriad of proven tools and techniques for being successful and for creating change.
- How can you shape a culture of learning, improvement and success?
- How can you perform at peak levels of energy, focus and effectiveness?
- How can you turn negative minds into driving forces for change?
Discover the answers to these questions and many others in this comprehensive reference. A compilation of the most effective proven NLP techniques, plus many real examples from practicing consultants, creates the ultimate NLP toolkit for business success.
Harness the power of NLP for developing talent and achieving success.
NLP Business Masterclass clearly explains how thinking methods, language structures, emotional energy, motivation, skills and strategies can be practically integrated to create a driving force for change. The author demystifies NLP and relates the theories and principles to current business challenges, featuring practical techniques drawn from leading practitioners in the field.
This masterclass takes the applications of NLP in business beyond simple everyday techniques. It considers the bigger challenges facing organizations today, answering important questions such as:
- How do you get the best from your teams?
- How can NLP help us to motivate people?
- How do you change a culture and keep it alive?
- How can NLP help my staff to become more committed and responsible?
- How can NLP help to develop leadership?
This rich NLP resource is a must for anyone wanting to influence success and change in their own company.
About the Author
David Molden is a director with Quadrant 1, a vehicle for helping people be their best in whatever they pursue. David's assignments include a 1:1 coaching clients and a range of projects with large corporations, small businesses, and entrepreneurs.
Today he enjoys working as a Peak Performance Mentor with business teams, CEO's and managers across a variety of sectors and in many different countries.
Table of Contents
Introduction.
SECTION I. PRINCIPLES OF NLP: THE FOUNDATIONS OF SUCCESS. Introduction.
1. Leave the swamp alone and you will escape the hungry alligators.
2. What we think about people matters.
3. Excuses and scapegoats wanted for blame role.
SECTION II. PATTERNS OF NLP: AN AWARENESS OF DIFFERENCE. Introduction.
4. Road maps for living our lives.
5. A state of mind.
6. Patterns of rapport.
7. Communication channels.
8. The language of influence and change.
9. Metaprograms.
10. Alignment.
11. Time coding.
SECTION III. TOOLS, TECHNIQUES, AND SKILLS: CREATING CHANGE. Introduction.
12. Corporate and competitive envisioning by Marcus Muir.
13. My perception becomes your experience by Jane Revell.
14. The tiger and the rose garden.
15. Choices in time management by Graham Yemm.
16. Resource sphere by Marcus Muir.
17. How to achieve anything.
18. Coaching the presenter by Jon Symes.
19. The risk wheel by Mark Underwood.
20. Information frames for meetings.
21. The Walt Disney strategy for creativity.
22. High impact presenting by Alan Black.
23. Anchoring Ð accessing all the resources you need by Denise Parker.
24. Reframing Ð forming new perspectives.
SECTION IV. MODELING EXCELLENCE: HOW TO BE THE BEST. Introduction.
25. Method and technique.
26. Modeling case study: customer service skills.
27. Modeling case study: generative excellence modeling in a top tax consultancy firm by Brad Waldron.
28. Kill the habit Ð for ever!
29. A model team by David Robinson.
Glossary.
Contributors to Sections 3 and 4.
Index.