Synopses & Reviews
With just enough detail -- and color-coded links that send students to more detail if they need it -- this is the rhetoric that tells students what they need to know and resists the temptation to tell them everything there is to know. Designed for easy reference -- with menus, directories, and a combined glossary/index. The Third Edition has new chapters on academic writing, choosing genres, writing online, and choosing media, as well as new attention to multimodal writing. is available with a handbook, an anthology, or both -- and all versions are now available as low-cost ebooks and in mobile-compatible formats for iPhones, Droids, and iPads.
Aiming for an informative yet concise guide to writing, along thelines of a field guide for birds or flora, Bullock, Goggin, and Weinberg present their guide to help college students with all oftheir writing needs. There is a new chapter on writing in academic contexts and choosing genres, as well as new readings and readingstrategies in regards to choosing media, designing text, incorporating images and sounds, and writing online. To facilitateuse each part is color-coded and there are menus, directories, and a glossary/index to simply information searches. There are 66 chaptersdivided into seven parts, and section 8 is a handbook on editing. Parts included are: rhetorical situations, genres, processes,strategies, doing research, and media/design. There is also a thematic guide to the readings, a glossary, a list of revisionsymbols, directories to both MLA Style and APA style, a menu of readings, and a handbook menu.Annotation ©2015 Ringgold, Inc., Portland, OR (protoview.com)
Flexible, easy to use, just enough detail--and now the number-one best seller.
About the Author
Richard Bullock (Ph.D., University of Virginia) is a professor of English at Wright State University, where he directs the writing programs and serves as assistant chair of the English department. He's the author of The Norton Field Guide to Writing, and his scholarship and teaching focus on the teaching of writing.Maureen Daly Goggin (Ph.D., Carnegie Mellon University) is the Associate Chair of the English Department at Arizona State University, where she has also directed several of the writing programs and the Ph.D. program in Rhetoric, Composition, and Linguistics. She recently received the ASU Alumni Association Faculty Teaching Award and is the author of Authoring a Discipline: Scholarly Journals and the Post-World War II Emergence of Rhetoric and Composition (2000).Francine Weinberg (M.Ed, Teachers College, Columbia University) is an author and editor who has worked for more than 30 years on college and high school English textbooks. She's the author of the handbook in The Norton Field Guide to Writing.