Synopses & Reviews
Review
"Though blindness is the only bulwark against constant image influx, the
Phaidon Archive, at least, allows you to see the images with brand new eyes." -
Blackbook"Even if you don't light up at seeing the work of Paul Rand or Andy Warhol, you'll want Phaidon's new Archive of Graphic Design. Thumbing through the cards is like playing Trivial Pursuit. . ." - Details
"Leading arts publisher Phaidon has collated some of the world's most prolific examples of graphic design and put them in a handy box set of more than 500 flash cards." - Acclaim Magazine
". . .good graphic design can be informative, persuasive - and sometimes even moving. The Phaidon Archive of Graphic Design. . .surveys some of the highlights over the past 600 years." - The Wall Street Journal
". . .an impressive, exhaustive, rigorously researched, and beautifully produced compendium of 500 seminal designs spanning newspaper, magazines, posters, advertisements. . .examined through 3000 color and 300 black and white illustrations in their proper historical and socio-cultural context." - Brain Pickings
"Designers, design students, and design enthusiasts everywhere. . .this is cool." - Felt and Wire
"The Phaidon Archive of Graphic Design is the commercial art cannon embodied: 500 topic sheets on everything from a 700-year-old Buddhist text to the album art of Beck's "The Information." - T: The New York Times Style Magazine
"A radical departure from traditional bookmaking, [The Phaidon Archive of Graphic Design] pays tribute to the power of design both through its contents and, well, its design." - Steve Heller for The Atlantic
Synopsis
The book features over 500 of the most iconic graphic designs from the beginnings of mechanical reproduction to the present day. Arranged in chronological order, the designs are accompanied by texts and illustrated with a range of imagery - including rarely seen historical, contextual and archival material - to shed light on their origin and development.