Synopses & Reviews
Tips and techniques for making food look good—before it tastes good!
Food photography is on the rise, with the millions of food bloggers around the word as well as foodies who document their meals or small business owners who are interested in cutting costs by styling and photographing their own menu items, and this book should serve as your first course in food photography. Discover how the food stylist exercises unique techniques to make the food look attractive in the finished product. You’ll get a taste of the visual know-how that is required to translate the perceptions of taste, aroma, and appeal into a stunning, lavish finished photograph.
- Takes you through the art and techniques of appetizing food photography for everyone from foodies to food bloggers to small business owners looking to photograph their food themselves
- Whets your appetite with delicious advice on food styling, lighting, arrangement, and more
- Author is a successful food blogger who has become a well-known resource for fellow bloggers who are struggling with capturing appetizing images of their creations
So, have the cheese say, "Cheese!" with this invaluable resource on appetizing food photography.
Food photography is a burgeoning subcategory for professional and hobbyist photographers. As the digital revolution has allowed amateur photographers to begin marketing themselves as low-cost alternatives to professional studios, many professional photographers are expanding their offerings beyond basic portrait and family photography to include food photography for local businesses. Additionally, food blogs are increasingly prevalent, creating a large audience of amateur or hobbyist photographers who are looking for simple, friendly resources to help them improve upon their food styling and photography.
Author and fellow food blogger, Helene Dujardin, will walk readers through food styling and photography from beginning to end, in this resource, Foodography: Digital Food Photography & Styling for Bloggers, Foodies, and Restaurateurs. From photography fundamentals such as composition, lighting, and exposure, through food styling tips on making your food look as appetizing as possible, this book will be the comprehensive resource in a friendly tone, perfect for foodies, bloggers, and restaurateurs.
Feast on these great recipes for mouthwatering food photos
Pictures have power. When you know how to make a dessert look so luscious that you gain two pounds just gazing at it, you have the power to tease taste buds from miles away. Whether you showcase the spectacular creations coming out of your own kitchen or aspire to a career in food photography, you'll devour the information in these pages.
Photographing food is an art. Develop your food photography skills with these techniques.
Discover how to use natural light to capture stunning images
Learn how to work with your camera modes and settings
See how to fine-tune exposure
Discover how to compose the most appetizing photo
Tell your story with light
Add pizzazz with herbs, sauces, and easy styling techniques
Learn trade secrets for photographing items such as ice cream and stews
Develop an after-capture workflow process to improve your food photos
About the Author
Hélène Dujardin is a professional food photographer and stylist. Her images grace the pages of numerous cookbooks and magazines, and as a former chef she also prepares the majority of the dishes she photographs. Her blog, Tartelette, (www.tarteletteblog.com) has earned high praise in the food blog community.
Table of Contents
About the Author.
Chapter One: Photography Basics.
Light is Everything.
Know the Basics.
Make Quality Decisions.
Get the Look.
Chapter Two: Camera Settings and Modes.
Chapter Three: Natural Light Photography.
Hard Light vs Soft Light.
Diffuse and Reflect.
Options for Diffusing and Reflecting.
Natural Light Sources.
Light As Story Teller.
Chapter Four: Artifi cial Light Photography.
Studio Lights and Umbrellas.
Diffuse with Scrims.
Remote Flash Settings.
Free Standing Light & Soft Boxes.
Free Standing Lights & Bulbs.
Chapter Five: Composition.
Rule of Thirds.
Depth of Field.
Chapter Six: Setting Up for Capture.
Establish a Photography Work Area.
Plan the Shot.
Explore your Recipe.
Look at the Menu.
Create a Scene.
Feature the Dish.
Surfaces and Linens.
Use Height and Color to Accentuate and Complement.
Chapter Seven: Styling.
Herbs and Spices.
Fruits and Vegetables.
The Main Dish.
Fish and Meats.
Stews, Stir Fries and Pasta.
Burgers and Sandwiches.
Breakfast Baked Goods.
Ice Creams & Frozen Treats.
Hot and Cold Beverages.
Chapter Eight: After Capture.
Corrections and Adjustments.
Backup and Storage.
File Sharing Programs.
File Transfer Protocol.
Appendix A: Glossary.
Appendix B: Equipment.
Appendix C: Resources.