Synopses & Reviews
"This is a perfect cross-cultural communication tool for anyone who does business globally. Gayle Cotton uses interesting and amusing examples to illustrate the hows and whys of effectively sharing messages with someone from another culture. Her naturally friendly writing style addresses delicate issues in a graceful way. Read this book and you'll be ready to
Say Anything to Anyone, Anywhere! "
Ken Blanchard, coauthor of The One Minute Manager® and Great Leaders Grow
"This is an excellent guide to being more effective and comfortable with different people from different culturesessential for anyone who travels to other countries."
Brian Tracy, author of The 10 Disciplines of Exceptional Leadership
"Whether for business or social relationships, this book is a must-read for anyone who communicates multiculturally. Read it, enjoy it, and do what it says!"
Marshall Goldsmith, New York Times bestselling author of MOJO and What Got You Here Won't Get You There
"A descriptive and useful guide for anyone doing business with, or traveling to different cultures. Gayle has addressed what everyone needs to know in order to effectively communicate across cultural borders."
Vince Poscente, New York Times bestselling author of The Age of Speed
"I've been privileged to work in more than 25 countries during my career. Gayle's book would have helped me learn vicariouslyand a lot faster than what I had to learn from personal experience. Read the book well before your next need for cross-cultural communicationand then reread it. You'll be glad that you did."
Bob Pike, CSP, CPAE Speakers Hall of Fame, author of Creative Training Techniques® Handbook and The Fun Minute Manager
"Communicating across cultures is more than understanding different groups. It requires recognizing each individual. Gayle helps you escalate your cultural competencies locally and globally. A must-read for twenty-first century professionals."
Lenora Billings-Harris, author of Trailblazers
Synopsis
The five steps to successful selling, negotiating, and managing multi-culturally Say Anything to Anyone, Anywhere gives readers five simple key guidelines to create rapport and organize strategies for success across different cultures. This book teaches to be proactive, not reactive, in your cross-cultural communications and shows how to use simple rapport tools to create trust with the cultures you work with or travel to. Learn how to organize productive interactions in person, on the phone, and by email. Discover interpersonal communication skills and virtual strategies that build strong relationships.
- Offers quick, accessible examples and clear guidelines about how to create an understanding between cultures
- Gives tips and strategies on how to communicate without offending
- Author Gayle Cotton is a Emmy Award Winner and a distinguished, highly sought after speaker, corporate trainer, and executive coach.
This step-by-step guide to cross-cultural business will help you build strong relationships and manage successfully, no matter the cultural differences.
Synopsis
Differences are the spice of life! But cultural differences can also be the source of embarrassing gaffes and miscommunication for business and social travelers alike. No one wants to make a cross-cultural blunderespecially one that could have consequences for crucial partnerships or even your entire organization. But when you seek to understand the origins of these cultural distinctions and develop strategies to cope with them, you'll find that you can navigate any culturewhether virtually or in personwith ease.
Say Anything to Anyone, Anywhere offers five simple guidelines to successful selling, negotiating, and managing multiculturally. It teaches how to be proactive, not reactive, in your cross-cultural communications and how to use simple rapport tools to build trust with cultures you work with or travel to. Discover interpersonal communication skills and virtual strategies that build strong relationships.
Say Anything to Anyone, Anywhere shares quick, accessible examples and clear guidelines about how to bridge cultural gaps, including strategies to:
- Create proactive cross-cultural communication and avoid reactive communication
- Manage preexisting cultural perceptions
- Understand cultural sensitivities and avoid conflict
- Build rapport in person, on the phone, and by e-mail
- Understand how words, tonality, and body language vary with every culture
- Increase self-awareness and adapt your style
You'll also find a helpful collection of common business jargon that crosses cultures, cultural do's and taboos, and an entertaining collection of cultural bloopers from those who have stumbled before you. This step-by-step guide to cross-cultural business will help you build strong relationships, manage successfullyand learn to enjoy and appreciate the cultural nuances that help to define all of us.
About the Author
GAYLE COTTON, a National Emmy Award Winner, is a distinguished and highly sought-after speaker, trainer, and coach. Since 1995, she has been President of Circles Of Excellence, an internationally recognized company for corporate training and executive coaching. Gayle has worked with more than fifty Fortune 500 companies and developed business communication programs for the United Nations, the World Health Organization, and major international companies. She is a faculty resource for the Young Presidents' Organization (YPO), World Presidents' Organization (WPO), Chief Executives Organization (CEO), and Entrepreneurs' Organization (EO). She was the first American to be accepted as a member of the European Marketing and Sales Experts' Organization and is a Certified Expert with the Executive Foundation for International Communication.
Table of Contents
CONTENTS
Acknowledgments
Introduction
Key One - Create Proactive Cross-Cultural
Communication
Avoid Reactive Communication
CHAPTER 1 What Makes Cultures So Unique?
Differences Are the Spice of Life!
CHAPTER 2 Understanding the “Cultural Layer Cake”
We All Have Layers in Our Cakes
CHAPTER 3 How Many Strikes Are Against You?
Managing Preexisting Cultural Perceptions and
Misconceptions
CHAPTER 4 Cultural Science
How Neurological Development Affects Cultures
CHAPTER 5 The Chicken or the Egg of Culture
Which Came First? Climate and Environment or
Language and Behavior?
CHAPTER 6 Maximize Effective Communication
. . . By Minimizing Ineffective Communication
Key Two - Rapport Secrets to Bridge the Cultural Gap
In Person, on the Phone, and by E-Mail
CHAPTER 7 It’s a Matter of Respect
Create Cultural Trust and Understanding
CHAPTER 8 Develop Rapport
The Most Important Element in Cross-Cultural Relationships
CHAPTER 9 Adapt Your Style
Awareness Is the First Step!
CHAPTER 10 Words, Tonality, and Body Language
The Three Methods of Communication That Vary with Every
Culture
CHAPTER 11 Understanding Communication
How Do You Describe a Tree?
CHAPTER 12 The Impact of Mother Tongue Languages
It All Begins Here
Key Three - Organize Productive Interactions
Understand Cultural Sensitivities and Avoid Conflict
CHAPTER 13 Multicultural Time Expectations
In Time, on Time, or out of Time?
CHAPTER 14 E-Mail Etiquette Is Culturally Sensitive
Once It’s Sent, It Cannot Be Undone
CHAPTER 15 Triple Cross-Translate
Who Wrote These Instructions?
CHAPTER 16 It Takes Two to Collaborate
How to Position and Influence
CHAPTER 17 Framing Your Cross-Cultural Communication
For Sales, Negotiations, Management, and
International Travel
Key Four - Strategies for Relationships
Cultural Beliefs, Values, and Rules
CHAPTER 18 Context, Perception, and Reality
The Cross-Cultural “Shortcut”
CHAPTER 19 Business and Social Behavioral Styles
Where Do You Start?
CHAPTER 20 Understanding Cultural Beliefs, Values,
and Rules
The Roots of Every Culture
CHAPTER 21 The Cross-Cultural Potter’s Wheel
Don’t Create a Warped Relationship!
Key Five - Success Leaves Clues
Cultural Clues, Do’s, and Taboos
CHAPTER 22 Body Language Gestures to Avoid
Keep Your Fingers to Yourself!
CHAPTER 23 Acronyms, Abbreviations, Analogies,
Slang, and Sports Jargon
Does Anyone Know Where “Left Field” Is?
CHAPTER 24 Global Etiquette Tips
What All Cultures Appreciate—No Need to
Reinvent the Wheel!
CHAPTER 25 Area-Specific Cultural Clues, Do’s,
and Taboos
For Successful Multicultural Navigation
The Germanic, Scandinavian, and Nordic Cultures
The Asia/Pacific, Chinese, and Japanese Cultures
The English Language Cultures
The Russian, East European, and Slavic Cultures
The Middle East, Arabic, and North African
Cultures
The Latin or Romantic Language Cultures
CHAPTER 26 Win-Win Cross-Cultural Communication
The Key That Unlocks the Door to Successful Relationships
Cultural Bloopers!
CHAPTER 27 The Humorous Faux Pas
They Happen in Every Language
CHAPTER 28 Is What You Say What You Mean?
Words Don’t Always Translate the Way We Want Them To
CHAPTER 29 Paradoxes of the English Language
How Can a Wise Man and a Wise Guy Be Opposites?
About the Author
Index