Synopses & Reviews
Measurement -- the way researchers quantify the observations they have made about people, objects, events, or even processes -- is a fundamental activity of science. One of the main frustrations researchers have experienced in measurement is the lack of an appropriate instrument for their particular research study. As a result of this deficiency, the researcher must develop his or her own scale of measurement. This book will enable the researcher to develop reliable and valid instruments for measurement.
Written at an accessible level, Scale Development guides the reader toward the identification of the latent variable, the generation of an item pool, the format for measurement, and the optimization of the scale length. Using exercises to illustrate the concepts, the text also includes advice about factor analytic strategies. For researchers tired of off-the-shelf measurement tools that don't fit their particular situation, this is a must read.
Synopsis
Written at a highly accessible level, Scale Development guides the reader through the identification of the latent variable, the generation of an item pool, the format of measurement and the optimization of the scale length. Background methods and theories are presented conceptually rather than mathematically so the reader can develop an intuitive grasp of the concepts.