Synopses & Reviews
Good display attracts attention, excites the shopper, reinforces a stores image...and makes shoppers come on in and spend some money! For anyone who is creating displays for a street window, a storefront inside a mall, or a strategic location within a store, this new 16th edition of Store Windows is filled with hundreds of good ideas to inspire and ignite great design that doesnt have to cost a lot of money. The best displays from around the world have been chosen for this new edition, based on creativity, idea value, and cost-effectiveness. Filled with more than 400 photos, Store Windows No. 16 is the idea book for visual merchandisers everywhere.
About the Author
Martin M. Pegler, a leading authority on store design and visual merchandising, has more than forty years experience in the industry. He is the author of many books, including the Stores of the Year series, Specialty Food Store Design and more. He lives in New York City.