Synopses & Reviews
An updated, expanded version of the million-copy bestseller that introduced us all to the art of effective negotiation. The author guides you in successfully applying his famous win-win tactics to the bargaining process. This book teaches us that negotiation doesn't have to be an adversarial process.
You negotiate every day of your life--whether asking your employer for a raise or persuading your child to do his homework. The New Art of Negotiating is an updated, expanded version of the million-copy bestseller that introduced us to the art of effective negotiation. You will learn how to analyze your opponent's motivation, negotiate toward mutually satisfying terms, learn from your opponent's body language, and much more. Throughout, the authors will guide you in successfully applying Nierenberg's famous "everybody wins" tactics to the bargaining process.