Synopses & Reviews
Almost one in four American working adults has a job that pays less than a living wage. Convenandshy;tional wisdom says thatand#8217;s how the world has to work. Bad jobs with low wages, minimal benefits, little training, and chaotic schedules are the only way companies can keep costs down and prices low. If companies were to offer better jobs, cusandshy;tomers would have to pay more or companies would have to make less.
But in The Good Jobs Strategy, Zeynep Ton, a professor at the MIT Sloan School of Management, makes the compelling case that even in low-cost settings, leaving employees behindand#8212;with bad jobsand#8212;is a choice, not a necessity. Drawing on more than a decade of research, Ton shows how operational excellence enables companies to ofandshy;fer the lowest prices to customers while ensuring good jobs for their employees and superior results for their investors.
Ton describes the elements of the good jobs strategy in a variety of successful companies around the world, including Southwest Airlines, UPS, Toyota, Zappos, and In-N-Out Burger. She focuses on four model retailersand#8212;Costco, Mercaandshy;dona, Trader Joeand#8217;s, and QuikTripand#8212;to demonstrate the good jobs strategy at work and reveals four choices that have transformed these compaandshy;niesand#8217; high investment in workers into lower costs, higher profits, and greater customer satandshy;isfaction.
Full of surprising, counterintuitive insights, the book answers questions such as: How can offering fewer products increase customer satandshy;isfaction? Why would having more employees than you need reduce costs and boost profits? How can companies simultaneously standardize work and empower employees?
The Good Jobs Strategy outlines an invaluable blueprint for any organization that wants to purandshy;sue a sustainable competitive strategy in which everyoneand#8212;employees, customers, and investorsand#8212;wins.
Drawing on unprecedented interviews with former Wal-Mart executives and a wealth of staggering data--including facts such as this: Americans spend $36 million an hour at Wal-Mart stores--this text is an intimate look at a business that is dramatically reshaping the American economy.
Wal-Mart isnt just the worlds biggest company, it is probably the worlds most written-about. But no book until this one has managed to penetrate its wall of silence or go beyond the usual polemics to analyze its actual effects on its customers, workers, and suppliers. Drawing on unprecedented interviews with former Wal-Mart executives and a wealth of staggering data (e.g., Americans spend $36 million an hour at Wal-Mart stores, and in 2004 its growth alone was bigger than the total revenue of 469 of the Fortune 500), The Wal-Mart Effect
is an intimate look at a business that is dramatically reshaping our lives.
A research-backed clarion call to CEOs and managers, making the controversial case that good, well-paying jobs are not only good for workers and for societyand#8212;theyand#8217;re good for business, too.
About the Author
ZEYNEPandnbsp;TONandnbsp;has been a professor at MITand#8217;s Sloan School of Managementandnbsp;since 2011. Previously she was on the faculty of the Harvard Business School, where she was given an award forandnbsp;excellence in teaching in 2010.
Table of Contents
1.and#160;An Unnecessary Sacrificeand#8194;1
2.and#160;Great Operations Need Great Peopleand#8194;18
3.and#160;The Penalties of Going Cheap on Retail Laborand#8194;37
4.and#160;Model Retailers: Who Knew It Could Be This Good?and#8194;55
6.and#160;Standardize and Empowerand#8194;99
8.and#160;Operate with Slackand#8194;153
9.and#160;Seizing Strategic Opportunitiesand#8194;173
10.and#160;Values and Constraintsand#8194;191
and#160;and#160;and#160;About the Authorand#8194;228