Synopses & Reviews
Richard Lewis provides a truly global and practical guide to working and communicating across cultures, with penetrating insights into how different business cultures accord status, structure their organizations, and view their role of leaders.
This practical guide to global business--revised to include more than 30 new countries--helps international managers make their influence felt across the cultural divide.
With advice ranging from differences in etiquette and body language to global negotiations and international marketing, this text provides advice on cross-cultural management and international negotiation for business professionals from all areas of industry.
Includes bibliographical references (p. -449) and index.