Synopses & Reviews
Tushman and O'Reilly examine how leadership, culture, and organizational architectures can be both important facilitators of innovation and, not uncommonly, formidable obstacles. They demonstrate how to clarify today's critical managerial problems, use culture and commitment to promote innovation and implement strategy, and deal with changing innovation requirements as organizations evolve.
This text reveals why short-term corporate success often increases the chance of long-term failure. It provides managers with useful, pragmatic tools for managing organizational change and leading innovation for short and long-term success.