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Feminism, Inc.: Coming of Age in Girl Power Media Culture

by

Feminism, Inc.: Coming of Age in Girl Power Media Culture Cover

 

Review-A-Day

"Zaslow's ultimate outlook for these girls is grim. Their wholesale purchase of corporate feminism shrink-wrapped with femininity leaves them with emotional contradictions that she calls 'cultural discordance.' Their powerful desire to be equal, respected and autonomous cannot be realized within a media culture interested in keeping girls as savvy shoppers." Jennifer Cognard-Black, Ms. Magazine (read the entire Ms. Magazine review)

Synopses & Reviews

Publisher Comments:

Drawing on extensive research with a diverse group of seventy teen girls, Zaslow offers a critical account of the girl power moment in which feminism and femininity are shrink-wrapped together in one market-friendly package. With a focus on pop music and television, she skillfully explores the negotiative processes of teen girls as they make sense of girl powers new cultural narratives of femininity as well as its failure to offer strategies for real social change. Written in highly accessible language, this book charts new territory as it offers a rich account of the ways in which teen girls understand style, sexuality, motherhood, and feminism in girl power media culture, and how their desires, social experiences, and imaginings of the future are shaped in their relationship with a neoliberal girl power discourse. 

Synopsis:

This book explores how girls growing up in girl power media culture understand gender, self, empowerment, and resistance. 

About the Author

Emilie Zaslow is Assistant Professor of Communication Studies at Pace University.

Table of Contents

Introduction: A Decade After Spice: Girl Power Media Culture in the New Millennium * Coming of Age in Girl Power Media Culture: Decentering Media/Centering Girls * “Wanna Get Dirty”?: Determining Authentic Sexual Subjectivity * The Cloaked Body: Narrating Self & Power Through Style * “Its like, its hard”: Independence, Motherhood, Careers and the Future * “If feminism is believing that women are humans, then I am a feminist”: Girls Define Feminism

Product Details

ISBN:
9780230608146
Author:
Zaslow, Emilie
Publisher:
Palgrave MacMillan
Subject:
Gender Studies
Subject:
Feminism & Feminist Theory
Subject:
Teenage girls
Subject:
Mass media
Subject:
Children's Studies
Subject:
Media Studies - Electronic Media
Subject:
Feminism
Subject:
Feminist theory
Subject:
Sociology-Media
Subject:
Feminist Studies-General
Copyright:
Edition Description:
Trade Cloth
Publication Date:
20091131
Binding:
Paperback
Grade Level:
Professional and scholarly
Language:
English
Pages:
216
Dimensions:
8.5 x 5.5 x 0.493 in

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Related Subjects

Health and Self-Help » Self-Help » General
History and Social Science » Feminist Studies » General
History and Social Science » Gender Studies » General
History and Social Science » Politics » United States » Foreign Policy
History and Social Science » Sociology » Children and Family

Feminism, Inc.: Coming of Age in Girl Power Media Culture New Trade Paper
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Product details 216 pages Palgrave MacMillan - English 9780230608146 Reviews:
"Review A Day" by , "Zaslow's ultimate outlook for these girls is grim. Their wholesale purchase of corporate feminism shrink-wrapped with femininity leaves them with emotional contradictions that she calls 'cultural discordance.' Their powerful desire to be equal, respected and autonomous cannot be realized within a media culture interested in keeping girls as savvy shoppers." (read the entire Ms. Magazine review)
"Synopsis" by ,
This book explores how girls growing up in girl power media culture understand gender, self, empowerment, and resistance. 
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