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As the Future Catches You: How Genomics & Other Forces Are Changing Your Life, Work, Health & Wealth
by Juan Enriquez

As the Future Catches You: How Genomics & Other Forces Are Changing Your Life, Work, Health & Wealth Cover

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Synopses & Reviews

Publisher Comments:

If you think the world has changed dramatically in the last five years, you haven't seen anything yet. You will never look at the world in the same way after reading "As the Future Catches You," Juan Enriquez puts you face to face with unprecedented political, ethical, economic, and financial issues, dramatically demonstrating the cascading impact of the genetic, digital, and knowledge revolutions on all our lives. Genetics will be the dominant language of this century. Those who can "speak it" will acquire direct and deliberate control over all forms of life. But most countries and individuals remain illiterate in what is rapidly becoming the greatest single driver of the global economy. The choice is simple: Either learn to surf new and powerful waves of change--or get crushed trying to stop them. The future is catching us all. Let it catch you with your eyes wide open.

Review:

"After reading As the Future Catches You, shocking propositions feel like common sense. Juan Enriquez will change your view of change itself." —Nicholas Negroponte, author of Being Digital

“By far the best book I know to help us understand and cope with the powerful technologies that are about to change every aspect of our lives.” —Roger Fisher, coauthor of Getting to Yes

“With amazing insight and a graphical, almost poetical style of writing, Enriquez describes how computers, genomics, and other new technologies are shaping our present and future.” —Hamilton O. Smith, Nobel laureate in medicine

Synopsis:

You will never look at the world in the same way after reading As the Future Catches You. Juan Enriquez puts you face to face with a series of unprecedented political, ethical, economic, and financial issues, dramatically demonstrating the cascading impact of the genetic, digital, and knowledge revolutions on your life.

Genetics will be the dominant language of this century. Those who can "speak it" will acquire direct and deliberate control over all forms of life. But most countries and individuals remain illiterate in what is rapidly becoming the greatest single driver of the global economy.

Wealth will be more concentrated and those with knowledge to sell-both countries and individuals-will be the winners.

Consider what will happen when:

- Your genetic code can be digitally imprinted on an ID card and your insurance company and employer see that you are genetically disposed to, say, heart disease.

- Pharmaceutical products are developed so that you can eat genetically modified broccoli to protect yourself from cancer.

- Cloning will be as common as in vitro fertilization and scientists can influence the genetic design not only of other species but of your own children.

- Creating wealth no longer requires many hands. Lone individuals are giving birth to entire new industries that rapidly become bigger than the economies of most countries on earth, but create very few jobs.

As the Future Catches You resembles no other book. A typical page may contain just a few dozen words. But each seemingly discrete fact is like a chip in an intellectual mosaic that reveals its meaning and beauty only as you step back and see the big picture. Juan Enriquez is like thebest teacher you ever had, one who helps you to see something in a new light and makes you say, "Now I get it!"

Juan Enriquez's main point is that technology is not kind, it does not say "please," but slams into existing systems and destroys them while creating new ones. Countries and individuals can either surf new and powerful waves of change-or get crushed trying to stop them.

The future is catching us all.

Let it catch you with your eyes wide open.

"From the Hardcover edition.

Product Details

ISBN:
9781400047741
Subtitle:
How Genomics & Other Forces Are Changing Your Life, Work, Health & Wealth
Author:
Enriquez, Juan
Publisher:
Three Rivers Press (CA)
Subject:
Civilization, Modern
Subject:
Social aspects
Subject:
Technology
Subject:
Philosophy & Social Aspects
Subject:
Life Sciences - Genetics & Genomics
Publication Date:
October 2005
Binding:
Paperback
Language:
English
Illustrations:
Y
Pages:
259
Dimensions:
9.14x5.60x.63 in. .75 lbs.