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1 BurnsideBusiness- Strategy


True to Our Roots: Fermenting a Business Revolution
by Paul Dolan

True to Our Roots: Fermenting a Business Revolution Cover

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Synopses & Reviews

Publisher Comments:

True to Our Roots sets forth the simple but powerful management principles that enabled Fetzer Vineyards under Paul Dolan to become one of America?s biggest and best-known wineries even as it was becoming a model for sustainable businesses everywhere. Today Dolan and Fetzer are leading the California wine industry toward profound change in how wineries and grape growers preserve their environment, strengthen their communities, and enrich the lives of their employees, without sacrificing the bottom line. This is truly a management revolution in one of the most globalized, competitive industries on Earth.

The principles Dolan discovered and developed at Fetzer can be applied to any business and by leaders at every level:

  • Your business is part of a much larger system
  • Your company?s culture is determined by the context you create for it
  • The soul of your company is found in the hearts of its people
  • True power is living what you know
  • You can?t predict the future, but you can create it
  • There is a way to make an idea?s time come

Filled with personal anecdotes and practical wisdom, this book offers inspiration and guidance to business managers who see the compelling need to build and grow healthy, sustainable organizations. For all readers, True to Our Roots provides both a fascinating glimpse into the California wine industry and heartening proof that business can do well by doing good.

Review:

"Higher quality products. Lower costs. 15 percent earnings growth for a decade. The largest selling brand in the industry. Sound good? In True to Our Roots, CEO Paul Dolan shows how he used the challenges of sustainability to catalyze a business revolution at Fetzer?to the benefit not only of wine connoisseurs and shareholders, but also workers, communities, and the planet. A very important read for anyone interesting in learning how to create truly sustainable value." Stuart L. Hart, S.C. Johnson Professor of Sustainable Global Enterprise, Johnson School of Management, Cornell University

Review:

"If you know Paul Dolan, it will come as no surprise that True to Our Roots is honest, thoughtful, and inspiring. This is Paul's story. It's about his respect for nature and for humankind and how he has found a path to serve both in creating a successful and sustainable business. Paul's ideas are of great importance. If his writings were wine bottles, you'd carry them to friends you care about." Robert H. Dunn, CEO, Business For Social Responsibility

Review:

"Read it and be inspired; more importantly, be convinced there's a better way to more honorable, and bigger, profits." Ray C. Anderson, Founder & Chairman, Interface, Inc.

Synopsis:

Includes bibliographical references (p. 197-200) and index.

Synopsis:

"True to Our Roots" tells how Dolan, CEO of Fetzer Vineyards, has led his company to sustained growth and excellence through groundbreaking concepts of management, coupled with a keen sense of environmental stewardship.

Product Details

ISBN:
9781576601501
Subtitle:
Fermenting a Business Revolution
Author:
Dolan, Paul
Author:
Elkjer, Thom
Publisher:
Bloomberg Press
Location:
Princeton, N.J.
Subject:
Leadership
Subject:
Management
Subject:
Organic farming
Subject:
Wine industry
Subject:
Vineyards.
Subject:
Management - General
Subject:
Corporate & Business History - General
Edition Number:
1st ed.
Series Volume:
v.28, no.7
Publication Date:
November 2003
Binding:
Hardcover
Language:
English
Illustrations:
Y
Pages:
207
Dimensions:
925x1800