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Natural Capitalism: Creating the Next Industrial Revolution
by Paul Hawken and Amory Lovins and L. Hunter Lovins

Natural Capitalism: Creating the Next Industrial Revolution Cover

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Synopses & Reviews

Publisher Comments:

The world of business is changing — fast. The prevailing model for creating wealth — which has its roots in the industrial revolution and which dominated the last century — no longer applies. Natural Capitalism introduces an alternative, a new paradigm. Praised by business and political leaders as well as economists and environmentalists around the globe, this groundbreaking book reveals how tomorrow's most successful global businesses will draw profit from their own environmental responsibility.

Review:

"The authors argue that it is possible for companies to reduce energy and materials consumption by up to 90 percent but still increase profits, production, and employment." Booklist

Review:

"The book...yields unique value as a broad collection of intriguing ideas that work and compelling pleas for the benefit they bring: increased profits. Despite their unease with the present economic system, the authors ultimately favor individual responsibility and local and entrepreneurial initiatives for solving environmental problems." Kirkus Reviews

About the Author

Hawken, in the mid 1960s, while still in his twenties, he founded Erewhon, the largest distributor of natural foods. More recently, he founded Smith & Hawken, the mail order garden tool company famed for the high quality of its tools, its low overhead and employee-management relations.

L. Hunter Lovins is the founder of Natural Capitalism, Inc. and Natural Capitalism Solutions and co-founder of the Rocky Mountain Institute. She is a professor at the Presidio School of Management's MBA in Sustainable Management program.

Product Details

ISBN:
9780316353007
Subtitle:
Creating the Next Industrial Revolution
Author:
Paul Hawken and Amory Lovins and L. Hunter Lovins
Author:
Hawken, Paul
Author:
Lovins, Amory
Author:
Lovins, L. Hunter
Publisher:
Back Bay Books
Location:
Boston
Subject:
United states
Subject:
Environmental Conservation & Protection
Subject:
Economics
Subject:
Economic Policy
Subject:
Capitalism
Subject:
Economics - Theory
Subject:
Twenty-first century
Subject:
Economic forecasting
Subject:
Environmental Conservation & Protection - General
Subject:
Public Policy - Economic Policy
Edition Description:
1st Back Bay pbk. ed.
Series Volume:
no. 14
Publication Date:
October 2000
Binding:
Paperback
Language:
English
Illustrations:
Y
Pages:
396
Dimensions:
9.20x6.10x1.07 in. 1.50 lbs.